Revenue Growth

The chief revenue officer now runs the whole revenue engine

Chicago Booth's Dan Frailey tells Forbes three forces turned the CRO into a must-have seat. Security vendors Evolv and Alcatraz AI already filled it.

2026 CMO Survey: Talent Rivals Tech as Growth Driver

Deloitte's 35th CMO Survey finds marketing leaders split evenly between talent and technology as the top driver of revenue growth, amid economic caution.

First-meeting conversion is becoming the metric that decides whether AI prospecting spend pays off

Revenue Growth Agent is pushing “first meeting to qualified opportunity” conversion as the control metric for AI-scaled outbound and SDR meeting volume.

First-meeting conversion is emerging as a measurable cost lever in B2B sales, and Revenue Growth Agent wants it on the dashboard

A PR Newswire release points to a simple unit-economics problem: buying more meetings can be wasteful if first-call conversion isn’t tracked and improved.

Mobile app orders are driving Etsy's Q2 revenue growth as ecommerce expands globally

Etsy's Q2 revenue rose 6.2% on stronger app engagement, while broader ecommerce data signals accelerating global growth that operators can't afford to ignore.

Amazon's ad segment hits $19.8B in Q2 as multisport strategy doubles advertiser reach

Amazon's ad revenue grew 26% YoY to $19.8B in Q2 2026, with multisport advertisers seeing 2.3x unduplicated reach and 17% more orders.

Listrak launches identity-driven website personalization and lands Rapala USA as a cross-channel client

Listrak expands its Experience Builder platform with onsite personalization tools and signs Rapala USA, which posted 144% year-over-year SMS revenue growth on t