Ai Insights

HG Insights launches a platform to keep sales AI agents from misreading accounts

HG Insights' Contextual Intelligence Platform ties spend, installs and intent to each account's corporate hierarchy, and serves it to AI agents over MCP.

BadRep launches MCP access to 40,000-email research archive on Oct. 6

BadRep Emails launches MCP access to its 40,000-email archive from 2,000+ brands, letting AI clients research campaigns for $29 a month.

100% of revenue teams use AI, but only 20.6% can prove it works

Salesloft’s 2026 benchmark says AI is everywhere in revenue orgs, but most teams still can’t diagnose stalled deals fast enough to turn insight into execution.

HG Insights is betting B2B buyers will size up software inside AI answers first

HG Insights is updating TrustRadius for “GEO” and “AEO,” as TrustRadius reports that 63% of B2B buyers use AI during research.

Fragmented buyer identity is now a revenue ops problem, and 44% still say their AI data isn’t ready

New 2026 research and vendor playbooks converge on one operational constraint: B2B teams can’t act on intent if identity and signals stay split across systems.

Demand Gen Report’s 2026 benchmark survey turns AI in B2B marketing into an operations problem, not a tooling debate

Demand Gen Report’s 2026 survey is asking where AI actually produces measurable lift in content, lead scoring, campaign optimization, and orchestration, and whe

Google's Ask Advisor now benchmarks your campaign performance against anonymized industry peers

Google expanded Ask Advisor with peer benchmarking, AI Overviews, and automated dashboards across Ads and Analytics on August 10.

CTM brings closed-loop attribution to ChatGPT advertising with native OpenAI Ads integration

CTM launches a native OpenAI Ads integration and AskCTM agent, giving performance marketers the same closed-loop call attribution for ChatGPT campaigns they alr

B2B growth leaders are three times more likely to double AI investment, and agentic workflows are why

New research from McKinsey and BCG reveals a widening split between B2B companies capturing real value from AI and those just automating complexity.