Event Strategy

Crafted Journey How To: Setting Scope, Saving Sanity, and Protecting Long-Term Client Value

The independent workforce continues to grow, with professionals increasingly choosing solo and fractional paths over traditional employment. The U.S. Bureau of Labor Statistics reports that independent contractors now represent 11.9 million workers, or about 7.4% of total U.S. employment. Without the structural guardrails of traditional roles, independent professionals must define scope, success, and boundaries…

Coupa Customer Appreciation Day with Akshay Bhatia at The Royal Dublin

Coupa’s Customer Appreciation Day at The Royal Dublin on July, 2025, brought together PGA Tour talent Akshay Bhatia and the community for a celebration of both sport and connection. Beyond the excitement of world-class golf, Bhatia shared practical “tour-level tips” in a relaxed clinic format, offering guidance on everything from escaping rough lies to mastering…

RM Q1 2024 Wrap-Up

The agency's first quarter showcased how integrated marketing services drive measurable results across strategy, content, and digital channels

The Key Ingredients for Successful In-Person Events

Face-to-face interactions remain essential for logistics companies to build relationships and differentiate themselves in a competitive marketplace