Business Services · Topic
Agentic Ai
3 articles from Business Services practitioners
Agentic AI hits critical mass, but only 18% of organizations track its ROI
77% of professionals expect agentic AI to be central to their workflow by 2030, yet only 18% of organizations currently measure its ROI.
Agentic AI hits critical mass, but only 18% of organizations track its ROI
77% of professionals expect agentic AI to be central to their workflow by 2030, yet just 18% of organizations currently measure its return on investment.
The Marketing AI Pulse Brief for May 2026: CMO Scaling Gap, AI Search, Agentic Buyers & Automated Ads
The Marketing AI SparkCast brings you the Marketing AI Pulse Monthly Brief, a curated look at the most relevant stories shaping the field and what they mean for CMOs and marketing leaders. The May 2026 edition focuses on the widening gap between AI investment and AI execution, th