Why This Works

Day-in-the-life clips bridge the gap between the outside world and the work itself. Candidates get a glimpse of the desk, tools, and pace, while customers see the people behind the product. It's an affordable way to showcase company culture since the employee is already doing the job.

Who You'll Feature

  • The employee. A self-narrating tour through their morning, midday, and afternoon.
  • One teammate they collaborate with. A 20-second cameo provides context for the role.
  • The manager. A one-line voiceover explaining why the role exists.

How to Capture It

  • Open MarketScale → Requests → New Request. Ask the employee these three prompts:
    • What's the first thing you do when you log on?
    • What's the part of the day where you feel most useful?
    • What's the part nobody outside this team would expect?
  • Use AI Writing (Chat) to turn these prompts into a concise shot list for the employee to self-record.
  • Have the employee shoot phone-vertical clips throughout the day and upload them as a Request response. Include a screen recording if their work involves software.
  • For a polished version, book an Onsite Video Booking and have a crew shadow the employee for half a day.

Reuse It (The 1:10 Framing)

One day-in-the-life shoot can be repurposed into:

  1. A 90-second hero clip for the careers page.
  2. A 30-second LinkedIn cut featuring "the part nobody expects."
  3. Three Instagram or TikTok cuts under 15 seconds each.
  4. A blog post in the employee's own voice.
  5. An FAQ answer to "What's a typical day like?"
  6. A slide for the recruiter's intro deck.
  7. A new-hire onboarding video for that role.
  8. A pinned post on the team's Channel feed.
  9. A team-page embed on the website.
  10. A clip the employee can pin to their own LinkedIn profile.

Package these cuts in a Collection in Ready to Share so recruiters and managers can send the bundle in one link. Use Request Edit Now for any editing needs.

Common Mistake

Avoid scripting. The magic lies in the unscripted, authentic texture. Provide the employee with three prompts, give them their phone, and let the day unfold naturally. If you start rewriting their words, you've lost the essence that makes the clip effective.

Keep exploring