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MARKETSCALE / AURORA MULTIMEDIA

THE WORLD OF

Paul
Harris

From the workbench to the video wall

Paul talks AV over IP, interoperability and the people learning to put it all together. Explore his conversations, company milestones and appearances with the AV community.

FEATURED ON / AURORA MULTIMEDIACutting ThroughPAUL ON MARKETSCALE

Paul Harris

CEO & CTO · Aurora Multimedia

Aurora Multimedia
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KNOWN FORAV over IPInteroperabilityIntegrator educationHigher education AV

PAUL HARRIS / ON MARKETSCALE

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Selected appearances.
Explore the work, the ideas and the people.

START WITH THIS33:46

Cutting Through

With Ben Thomas & Stephane Tremblay

Network knowledge matters in AV system design.

Mar 22, 2024 · Guest
Notes & credits +

Paul and SDVoE Alliance’s Stephane Tremblay join Ben Thomas to discuss AV over IP, interoperability and integrator education. Paul connects product choices with the practical work of meeting customer needs.

Published article

Ben Thomas · Host / Stephane Tremblay · Guest

Original on MarketScale ↗
UP NEXT / 0215:56

Cutting Through

With Joe Way

The initiative connects a manufacturer with the higher education AV community.

Jan 25, 2024 · Guest
Notes & credits +

Paul and HETMA’s Joe Way discuss Aurora Multimedia’s investment in higher education AV through donated IP control products. The conversation focuses on access to equipment and learning.

Published article

Joe Way · Guest

Original on MarketScale ↗
UP NEXT / 0311:54

Cutting Through

With Bobby Brill

Paul credits the team behind Aurora’s progress.

May 30, 2023 · Guest
Notes & credits +

Paul joins Bobby Brill to reflect on Aurora Multimedia’s silver anniversary, its team and changing AV markets. The 2023 conversation also previews customer training and the company’s InfoComm plans.

Published article

Bobby Brill · Host

Original on MarketScale ↗

PAUL / FROM THE CONVERSATIONS

Ideas & insights.

Read the ideas, then watch, listen to or read the original work.

IN PAUL’S OWN WORDS

As I tell everybody, there’s no such thing really as a standard. What really there is, is a popularity contest. Popularity wins, not standards organizations.

Paul HarrisOn how technology standards win adoption, in his 2018 interview with Sean Heath.

THE LEAD IDEA

The network switch belongs in the training plan

Paul Harris and Stephane Tremblay on Cutting Through

Paul identifies switch education as part of making AV over IP work across different brands. In the same conversation, Stephane Tremblay describes SDVoE’s integrator training. Product compatibility and the team’s ability to specify and install the system have to be considered together.

Discussion prompt

Who will configure the network, and what training do they need before installation?

02FROM THE CONVERSATION

Equipment access can change what a campus can attempt

Paul Harris and Joe Way on Aurora’s HETMA contribution

Paul and HETMA’s Joe Way discuss Aurora’s $6.6 million equipment donation to higher education. For institutions facing budget constraints, access to the technology creates room to improve learning environments. The commitment concerns equipment, rather than a cash grant.

Discussion prompt

Which campus project is being limited by access to equipment?

03FROM THE CONVERSATION

A standard succeeds when people choose it

Paul Harris with Sean Heath · 2018

Paul distinguishes a specification from adoption. In his 2018 interview, he contrasts DisplayPort with HDMI and argues that selling a technology into the market matters alongside its technical definition. For manufacturers, his test is what customers can do with it and how much choice the implementation gives them.

Discussion prompt

What useful choice does the customer gain from this design?

04FROM THE CONVERSATION

Supply resilience starts inside the product design

Paul’s account of Aurora’s chip-shortage response

Paul connects Aurora’s experience during the chip shortage with decisions made earlier in development. He describes working closely with semiconductor manufacturers and choosing components that support lower power use and fanless designs. In this historical account, sourcing and engineering are part of the same decision. A product’s architecture influences both how it performs and which supply constraints the business must manage.

05FROM THE CONVERSATION

A product explanation is part of the product’s usefulness

Paul’s explanation of Aurora’s investment in education

Paul explains why Aurora invested in educators Chuck Espinoza and Marcus Yarborough: even an ambitious product accomplishes little if customers cannot understand it. Their discussion treats clear, accessible education as part of adoption. The work extends beyond documenting features to helping integrators and users understand the system well enough to apply it.

Sources & how this brief was made

AI-assisted editorial summaries, reviewed against the linked published articles. Guest views stay attributed to the guest. Recurring themes and practical questions are editorial synthesis, not quotations or a statement of the host’s beliefs.

SHARED CONVERSATIONS

In conversation with.

THE RECORD

Career & credits.

Explore the reviewed catalog below. Original publication dates, roles and affiliations are retained. Clips and related work are identified by their original titles; unverified material is excluded.

Mar 22, 2024Source ↗
Jan 25, 2024Source ↗
Jun 1, 2023Source ↗
May 30, 2023Source ↗
Mar 1, 2023Source ↗

AWAY FROM THE JOB TITLE

Beyond the job title.

BEFORE AURORA

His first business put computer images on T-shirts.

At sixteen, Paul combined an Amiga computer, a Video Toaster and an inkjet printer to make color-image T-shirts. He took the setup to carnivals and events, then sold the business while in college.

Read the source ↗
FROM THE CONVERSATION

Aurora turns twenty-five.

In the 2023 anniversary interview, Paul looks back at the team and market changes behind Aurora’s first twenty-five years, before looking ahead to InfoComm.

BACKGROUND & EXPERIENCE

About Paul.

CEO & CTO

Aurora Multimedia

Connect on LinkedIn ↗
Paul discussing Aurora’s support for higher-education AV.

Paul Harris is Aurora Multimedia’s CEO and CTO. He started experimenting with electronics and code at nine, built a T-shirt imaging business at sixteen, and went on to work in video-wall manufacturing, AV integration and control-system programming. In 1998, he opened Aurora Multimedia; two years later, he brought his audio-systems company, Zytec, into the business.

In conversation, Paul is specific about the problems between the product and the installation. Discussing AV over IP with Stephane Tremblay, he calls out the training required to make network switches and different manufacturers’ equipment work together. He is skeptical of promises to “future proof” a system; his emphasis is on a foundation that can accommodate change. Another interview covers Aurora’s equipment donation to HETMA and the budget constraints facing schools.

Some of those products began with an informal question. Paul recalls a Pioneer contact at InfoComm asking whether Aurora could put its work into a card. The collaboration led to tuner and HDMI cards for Pioneer displays. He describes learning the early HDMI problems firsthand, rather than having predicted where the standard would go.

CAREER HIGHLIGHTS

  1. Early career

    Electronics, imaging and integration

    Built DigiTrans at sixteen, then worked in video-wall manufacturing and control-system programming.

  2. 1998

    Opened Aurora Multimedia

    Began with control-system programming and expanded into product design and manufacturing.

  3. 2000

    Brought Zytec into Aurora

    Combined audio-system development with AV and control products.

  4. Today

    CEO & CTO

    Leads Aurora Multimedia’s business and technology development.

Biography & career sources
About the media selection

Explore the reviewed catalog below. Original publication dates, roles and affiliations are retained. Clips and related work are identified by their original titles; unverified material is excluded.

Summaries identify whether they use published articles or transcripts. Series attribution is distinguished from an individually checked appearance.

KEEP EXPLORING

Explore more perspectives.

FROM THE PUBLICATION

Keep the conversation going.

Related reading from MarketScale’s publication, selected for the topics on this page.

Explore the publication ↗

Keep the conversation going.

Connect with Paul on LinkedIn.

Connect on LinkedIn ↗