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MarketScale Editorial

Every B2B company is becoming a media company.

The strategy, the craft, and the results behind expert-led content for B2B teams building category authority in the AI era. Written with the operators, creators, and experts we put on the record.

Content strategyProduction craftApplied AICase studies
What we cover
  • 01
    Content strategy
    Turning company expertise into a publishing engine.
  • 02
    Production craft
    What makes buyers watch content instead of skip it.
  • 03
    Scaling real expertise with AI, not replacing it.
  • 04
    The programs, and the numbers behind them.
Latest

Latest stories

2 Weeks to Go: Don't Miss Your Chance to Enter the CGC Awards

Submit Your Entry Now - Before It's Too LateWith only two weeks left until the CGC Awards submission deadline, the urgency is mounting. This is your…

January 31, 20241 min read
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Transform Videos with AI: New AI Video Edit Requests in Studio

Welcome to the future of video editing! MarketScale Studio has always been at the forefront of innovation, and today, we're excited to introduce our…

January 31, 20243 min read
A young designer focused on creating user interfaces on a desktop computer in an office setting.

Meet Mariana Hula: A UI/UX Expert Transforming Digital Landscapes

At MarketScale, we pride ourselves on creating a vibrant tapestry of talent, drawn from the farthest corners of the globe. Our commitment to embracing…

January 30, 20242 min read
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MarketScale Introduces AI Creative Producer

Harnessing AI for Enhanced Creative Direction and Efficient Video Editing in B2B ContentMarketScale, a leader in digital content strategy for B2B marketing,…

January 29, 20242 min read
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Introducing CGC Awards: Celebrating B2B Decentralized Media

In an era where traditional film and media bask in the limelight of countless award shows, a pivotal question arises: where is the recognition for the…

January 25, 20242 min read
A diverse group of professionals engaged in a collaborative office meeting with laptops and a whiteboard.

The Magic of MarketScale Community

Hey there, MarketScale community! We're buzzing with excitement to share the highlights from a recent unforgettable evening in Orlando. Our Community…

January 24, 20242 min read
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Building Brand Authority

In the dynamic realm of digital marketing, brand authority is not just a goal; it's a necessity. This is where the power of media comes into play, serving as…

January 23, 20242 min read
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Everything’s Bigger in Texas: Behind MarketScale at Billy Bob’s

They say everything is bigger in Texas, and we at MarketScale are here to prove that right, especially when it comes to our productions! In this blog, we're…

January 22, 20242 min read

Revolutionize Your Professional Journey with the MarketScale Guide Program

Are you ready to transform your B2B career? MarketScale introduces its groundbreaking Guides Reward Program, designed to elevate your professional journey.…

January 19, 20242 min read
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Content Creation

3D Interactive Training: Future-Proofing B2B Marketing Strategies

As the global business community eagerly anticipates the launch of Apple Vision Pro on February 2, 2024, a significant transformation is underway in the realm…

January 18, 20244 min read
Three professionals engaged in conversation within a modern conference room setting.

Elevating Careers: The 2024 MarketScale Guides Rewards Program

In the world of professional development, few events promise to be as transformative as the 2024 MarketScale Guides Rewards Program. This program isn't just…

January 17, 20242 min read
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Stanley's Journey: Lessons for B2B Tech Marketers to Thrive

If you're like me, you've long known Stanley-branded containers as a blue-collar essential, the rugged companions of countless workers heading to construction…

January 16, 20244 min read
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