Sports & Entertainment · Topic
3 articles from Sports & Entertainment practitioners
Messi Effect Transforms MLS: From Short-Term Thrill to Long-Term Game Changer for U.S. Soccer
A global superstar's arrival sparked unprecedented growth in franchise valuations, fan engagement, and media subscriptions across the league
Viva Las Vegas: Football Economics Led to the End of the Pac-12, but not College Football in the Silver State
A conference's collapse opens new opportunities as Vegas positions itself as college football's premier destination
Lionel Messi Increases Ticket Prices: Can He Also Boost the Quality Perception of Major League Soccer?
A legendary player's arrival sparks debate over whether star power alone can transform the league's global reputation
