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30 articles from Software & Technology practitioners

74% of enterprises have deployed AI, but half still can't measure what it's worth

74% of enterprises have deployed AI, but half still can't measure what it's worth

Enterprise AI is live nearly everywhere, yet a value gap, model cost pressure, and a wave of industrial consolidation are reshaping how operators must manage it

MarketScale Newsroom·Aug 18, 2026
B2B eCommerce's real barrier isn't technology, it's the complexity that digital moves, not removes

B2B eCommerce's real barrier isn't technology, it's the complexity that digital moves, not removes

Manufacturers and distributors racing to digitize are discovering that platforms shift complexity rather than eliminate it, and loyalty, AI readiness, and data

MarketScale Newsroom·Aug 15, 2026
Enterprise AI is splitting into two economies: leaders redesigning operations and spenders chasing ROI that never arrives

Enterprise AI is splitting into two economies: leaders redesigning operations and spenders chasing ROI that never arrives

A clear divide is emerging in enterprise AI: organizations that redesign how work gets done are pulling ahead, while those treating AI as a tool layer are falli

MarketScale Newsroom·Aug 7, 2026
QCi splits its CRO role in two, hiring Susan Hunt to run revenue as Pouya Dianat moves to a new chief product officer seat

QCi splits its CRO role in two, hiring Susan Hunt to run revenue as Pouya Dianat moves to a new chief product officer seat

Quantum Computing Inc. named Susan Hunt as CRO and created a CPO role for Pouya Dianat, signaling a deliberate push to separate sales execution from product str

MarketScale Newsroom·Aug 3, 2026
QCi splits its C-suite in two, hiring a $2B sales veteran as CRO while promoting its former CRO to a new CPO role

QCi splits its C-suite in two, hiring a $2B sales veteran as CRO while promoting its former CRO to a new CPO role

Quantum Computing Inc. named Susan Hunt as Chief Revenue Officer and created a Chief Product Officer role for Pouya Dianat to sharpen commercial execution.

MarketScale Newsroom·Jul 29, 2026
Anthropic and Blackstone's $1.5B venture Ode bets AI implementation beats model selection for enterprise value

Anthropic and Blackstone's $1.5B venture Ode bets AI implementation beats model selection for enterprise value

Ode, a $1.5B Anthropic-backed joint venture, launches to embed elite engineers inside enterprises, arguing that implementation is where AI's real business value

MarketScale Newsroom·Jul 28, 2026
Adobe's AI-first ARR triples year over year, surpassing $500 million as Q2 revenue hits a record $6.62 billion

Adobe's AI-first ARR triples year over year, surpassing $500 million as Q2 revenue hits a record $6.62 billion

Adobe posted record Q2 revenue of $6.62 billion, with AI-first ARR tripling year over year and surpassing $500 million, prompting a full-year revenue guidance r

MarketScale Newsroom·Jul 28, 2026
Anthropic and Blackstone's $1.5B Ode venture signals that AI implementation is the enterprise battleground, not model quality

Anthropic and Blackstone's $1.5B Ode venture signals that AI implementation is the enterprise battleground, not model quality

Ode with Anthropic, a $1.5B joint venture backed by Blackstone and Goldman Sachs, launches to embed elite engineers inside enterprises and compete with OpenAI's

MarketScale Newsroom·Jul 26, 2026
Anthropic and Blackstone's $1.5B joint venture Ode bets enterprise AI value lives in implementation, not models

Anthropic and Blackstone's $1.5B joint venture Ode bets enterprise AI value lives in implementation, not models

Ode with Anthropic launches as a $1.5B joint venture to embed elite engineers inside enterprises, signaling that winning enterprise AI requires far more than be

MarketScale Newsroom·Jul 25, 2026
Etched closes $300M Series C at $10.3B valuation, doubling in seven months as inference chip orders hit $1B

Etched closes $300M Series C at $10.3B valuation, doubling in seven months as inference chip orders hit $1B

Etched raised $300M at a $10.3B valuation, led by Sequoia, doubling its worth in seven months with $1B in chip orders already booked.

MarketScale Newsroom·Jul 24, 2026
SpringDB clients double or triple conversions by treating ZoomInfo as a full GTM platform, not a single-team tool

SpringDB clients double or triple conversions by treating ZoomInfo as a full GTM platform, not a single-team tool

Go-to-market consultancy SpringDB reports 2X–3X conversion lifts and 300% database usability gains after rebuilding client data on ZoomInfo's AI GTM platform.

MarketScale Newsroom·Jul 24, 2026
SAP reshuffles spending and research to chase agentic AI returns

SAP reshuffles spending and research to chase agentic AI returns

SAP is freezing non-AI hiring and travel while new research shows enterprise AI ROI jumping from 16% to 21% in 2026, with agentic AI expected to quadruple retur

MarketScale Newsroom·Jul 22, 2026
Microsoft launches Frontier Company with $2.5B investment to embed AI engineers inside enterprise customers

Microsoft launches Frontier Company with $2.5B investment to embed AI engineers inside enterprise customers

Microsoft is committing $2.5B and 6,000 engineers to a new unit that co-builds AI systems on-site with enterprise customers and guarantees IP protection.

MarketScale Newsroom·Jul 16, 2026
AI agents are breaking enterprise observability stacks built for human-scale query patterns

AI agents are breaking enterprise observability stacks built for human-scale query patterns

Continuous, round-the-clock AI agent traffic is exposing the limits of observability tools designed for human-paced workloads.

MarketScale Newsroom·Jul 12, 2026
Eighty percent of U.S. factories have no automation. Here's what's holding them back

Eighty percent of U.S. factories have no automation. Here's what's holding them back

Most U.S. manufacturers believe AI is critical to their future, yet few have deployed it broadly. The gap between intent and execution is widening.

MarketScale Newsroom·Jul 8, 2026
Microsoft launches Frontier Co. with $2.5B and 6,000 engineers to embed AI into enterprise operations

Microsoft launches Frontier Co. with $2.5B and 6,000 engineers to embed AI into enterprise operations

Microsoft's new Frontier Co. subsidiary will embed 6,000 engineers and consultants directly with enterprise clients to accelerate AI deployment.

MarketScale Newsroom·Jul 4, 2026
AWS launches $1 billion Forward Deployed Engineering unit to accelerate enterprise AI adoption

AWS launches $1 billion Forward Deployed Engineering unit to accelerate enterprise AI adoption

AWS is investing $1 billion in a new Forward Deployed Engineering unit, seeding it with thousands of engineers to embed directly within enterprise customers.

MarketScale Newsroom·Jul 2, 2026
Ascendion's CTO: Design thinking, not coding speed, is engineering's future

Ascendion's CTO: Design thinking, not coding speed, is engineering's future

Ascendion CTO Wesley Pullin has spent more than 34 years in software development, working across large software companies and most recently at CloudBees, where the Jenkins ecosystem touched upward of 55 million developers. When Ascendion co-founder Arun Varadarajan recruited him, it was not a famili

Tim Maitland·Jun 26, 2026
Claude Fable 5 and Mythos 5 redefine AI capabilities for cybersecurity and scientific innovation

Claude Fable 5 and Mythos 5 redefine AI capabilities for cybersecurity and scientific innovation

Claude Fable 5 emerges as an unparalleled AI model excelling in complex software engineering and scientific research. Mythos 5 targets cybersecurity with unmatched efficiency.

MarketScale Industry News·Jun 9, 2026
Introducing TheAIAudit: A Platform Built to Measure, Monitor, and Govern Enterprise AI

Introducing TheAIAudit: A Platform Built to Measure, Monitor, and Govern Enterprise AI

Enterprise AI is advancing faster than most companies can govern it. Behind the scenes, AI systems are already influencing decisions tied to revenue, operations, compliance, customer outcomes, and risk — yet many organizations still lack a clear way to measure, explain, or oversee what those systems are doing. That is the gap TheAIAudit was…

The Ai Audit·May 22, 2026
AI-Enabled Engineering Is Changing the Rules for Talent, Skills and Workforce Readiness (Episode One)

AI-Enabled Engineering Is Changing the Rules for Talent, Skills and Workforce Readiness (Episode One)

As AI moves from experimentation into daily enterprise workflows, companies are confronting a harder question than whether to adopt new tools: how to redesign work around them. The shift is already changing what employers need from technical talent, from task-based coding skills to systems thinking, judgment and the ability to guide AI-enabled platforms. According…

Ron Stefanski·May 19, 2026

Ingram Micro Holding Corporation Announces Launch of Secondary Offering of $330 Million of Common Stock by its Principal Stockholder and a Concurrent Stock Repurchase

Ingram Micro Holding Corporation announced a $330 million secondary stock offering by Platinum Equity affiliate Ingram Holdco, with a concurrent $30 million share repurchase program. The offering is underwritten by Morgan Stanley, Goldman Sachs, and J.P. Morgan Securities, with shares registered via an effective Form S-3.

MarketScale Newsroom·May 4, 2026
Visibility at Scale: How Data, Telemetry, and IT Architecture Enable High-Performance Data Centers

Visibility at Scale: How Data, Telemetry, and IT Architecture Enable High-Performance Data Centers

As AI infrastructure scales at an unprecedented pace, the complexity of managing data center operations has shifted from purely physical challenges to deeply digital ones. Today’s facilities generate enormous volumes of telemetry, and industry estimates suggest hyperscale and AI data centers produce millions of data points per second. At that scale, visibility is no…

Applied Digital·Apr 14, 2026
IPS Global Mkt Meeting 2026 – An de Coen on the Future of Marketing Leadership

IPS Global Mkt Meeting 2026 – An de Coen on the Future of Marketing Leadership

In an era where marketing is expected to do more than generate awareness, the conversation is rapidly shifting toward measurable impact and strategic leadership. Industry gatherings like IPS Global MKT Meet NYC 2026 reveal a growing consensus: success hinges not just on execution, but on clarity of purpose and the ability to articulate…

Tekniplex·Apr 8, 2026
AI Is Reshaping Hiring Strategy And Critical Roles Are Shifting to Permanent Talent

AI Is Reshaping Hiring Strategy And Critical Roles Are Shifting to Permanent Talent

Artificial intelligence is no longer a future-state discussion—it’s a present-day leadership priority. As enterprises accelerate the adoption of generative AI and automation tools, hiring strategies are evolving alongside broader business transformation. According to McKinsey’s 2025 State of AI report, 88% of organizations now report using AI in at least one business function, underscoring how…

Cg Infinity·Feb 20, 2026
Hiring Rewired: Human Intelligence in the AI-Driven Job Market

Hiring Rewired: Human Intelligence in the AI-Driven Job Market

As artificial intelligence continues to reshape recruiting—from resume screening and job descriptions to candidate sourcing and interview workflows—the hiring process has become faster, more automated, and increasingly complex. According to the World Economic Forum, approximately 88% of companies now use some form of AI to filter or rank job applications, signaling how deeply embedded automation…

Cg Infinity·Dec 17, 2025
Coupa and UPS Showcase AI-Driven Innovation at Topgolf Atlanta Customer Event

Coupa and UPS Showcase AI-Driven Innovation at Topgolf Atlanta Customer Event

Coupa’s Topgolf Atlanta Customer Event blended business insight with camaraderie, showing how professional gatherings can be both productive and fun. With UPS sharing its experience on Coupa’s AI-native platform, attendees gained a firsthand look at how technology is shaping supply chain innovation. But beyond the technical discussions, the event’s true value lay in the human…

Coupa·Sep 12, 2025
The Future of Hybrid Work: How Airtame and Jabra Are Simplifying Meeting Room Experiences with Next-Gen Tech

The Future of Hybrid Work: How Airtame and Jabra Are Simplifying Meeting Room Experiences with Next-Gen Tech

As organizations across the globe accelerate return-to-office initiatives, the demand for seamless hybrid work experiences has surged. According to Jabra, the shortage of small, agile meeting spaces is one of the biggest barriers to effective collaboration today. Employees expect technology that just works—without delays, glitches, or limitations—especially in compact huddle rooms where BYOD (bring…

MarketScale·Apr 16, 2025
Channel Partners 2025 – Verizon Partner Network

Channel Partners 2025 – Verizon Partner Network

In 2025, Verizon Partner Network continues to empower its partners at the Channel Partners conference with industry-leading and reliable solutions, fostering sustainable business growth. By leveraging the well-established Verizon brand and its comprehensive product offerings, we are providing an unparalleled value proposition accessible solely through our network. Our commitment remains on partner education, accreditation, and…

Software And Technology·Apr 9, 2025
Supply Chain Control Gives AMAG a Competitive Edge and Keeps Customers Ahead

Supply Chain Control Gives AMAG a Competitive Edge and Keeps Customers Ahead

At AMAG Technology, being customer-obsessed goes beyond a mindset—it’s built into every part of the operation. One of the company’s greatest strengths lies in its ability to manufacture its own products, offering a level of supply chain control that few competitors can match. Allan Price, Head of Global Supply Chain at AMAG, emphasizes how this…

Software And Technology·Apr 3, 2025
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