Apple Just Started Leasing iPhones. The Enterprise Lesson Is Not About Apple.
Apple launched Apple Upgrade today, a US leasing program backed by Klarna with iPhone starting at $17.99 per month. It is a consumer program, but it lands during component-driven price inflation and elevated capital costs, and it validates a shift enterprise IT has been making for years. Here is the read for IT and finance leaders.
MarketScale Newsroom·Jul 28, 2026
