Gaming Industry

Microsoft Cuts 4,800 Jobs to Fund Its AI Buildout. Read the Payroll, Not the Headlines.

The gaming cuts are the story everyone is running. The operations story is where the money is going.

Game-Changing Marketing: Why Brands Must Embed Themselves Naturally Into Gaming Experiences

Video games have rapidly evolved from niche entertainment to a dominant cultural force, reshaping how people interact, play, and connect with brands. With the gaming industry expected to surpass $300 billion in yearly revenue by 2030, businesses are increasingly asking: how can brands authentically integrate into games without alienating audiences? Meanwhile, developers face the…

From Flip Phones to Free-to-Play Empires: How Mobile Gaming Reshaped Business Models, Communities, and Esports

Mobile gaming has quietly become the largest segment of the global gaming industry, generating about $92 billion annually—more than both PC and console games. Yet for decades, many brands and agencies underestimated its reach, focusing instead on arena-filling esports tournaments or blockbuster console titles. With nearly everyone carrying a smartphone, however, mobile has become…

Getting Technetical with Technetics: How and Why is Semiconductor Manufacturing Changing?

Technology advances continue to snowball, it doesn’t appear progress will slow anytime soon. Angus McFadden, Semiconductor Technology Manager at Technetics, joined Host Tyler Kern explain how semiconductor manufacturing is evolving. McFadden heads discovery for emerging and new technologies at Technetics, working with other companies under a semiconductor initiative. McFadden has seen shrinking line width…

How and Why is Semiconductor Manufacturing Changing?

Technology advances continue to snowball, it doesn’t appear progress will slow anytime soon. Angus McFadden, Semiconductor Technology Manager at Technetics, joined Host Tyler Kern on Getting Technetical to explain how semiconductor manufacturing is evolving. McFadden heads discovery for emerging and new technologies at Technetics, working with other companies under a semiconductor initiative. McFadden has seen…

State of the Semiconductor Business – 2022

As we witness a semiconductor business revolution driven by an ever-expanding range of applications, it’s evident that the demand for these micro marvels is reaching new heights, according to experts at Technetics Semi on today’s episode of Getting Technetical. The ubiquitous presence of semiconductors, from Internet of Things sensors to high-end gaming systems, reinforces their…