Skip to content
MarketScale

Software & Technology · Topic

Business Intelligence

9 articles from Software & Technology practitioners

B2B SaaS teams are replacing descriptive dashboards with prescriptive intelligence, and the gap is widening fast

B2B SaaS teams are replacing descriptive dashboards with prescriptive intelligence, and the gap is widening fast

From Crayon's 9th annual CI report to SentinelOne's 86% token reduction finding, B2B operators are trading rearview analytics for forward-looking playbooks.

MarketScale Newsroom·Aug 18, 2026
Meta is building a cloud business to sell AI compute, putting pressure on AWS, Azure, and Google Cloud

Meta is building a cloud business to sell AI compute, putting pressure on AWS, Azure, and Google Cloud

Meta is forming a cloud unit to sell excess AI computing power to enterprise customers, setting up a direct challenge to the hyperscaler incumbents.

MarketScale Newsroom·Aug 8, 2026
Amazon Business reaches $60 billion in annualized gross sales as agentic AI rewrites B2B discovery

Amazon Business reaches $60 billion in annualized gross sales as agentic AI rewrites B2B discovery

Amazon Business hits $60B in annualized gross sales while agentic AI agents begin replacing human-driven B2B product discovery.

MarketScale Newsroom·Jul 31, 2026
Enterprise AI is delivering business insights but not the cost savings CIOs expected

Enterprise AI is delivering business insights but not the cost savings CIOs expected

AI ROI is shifting: enterprises gain customer insights and operational intelligence, but money and time savings remain elusive, exposing a governance gap.

MarketScale Newsroom·Jul 25, 2026
Only 26% of enterprises say AI governance keeps pace with deployment, Smarsh study finds

Only 26% of enterprises say AI governance keeps pace with deployment, Smarsh study finds

A Smarsh study conducted by FTI Consulting finds 55% of enterprises are deploying AI but only 26% have governance that matches the pace.

MarketScale Newsroom·Jul 16, 2026
Microsoft launches Frontier Co. with $2.5B and 6,000 engineers to embed AI into enterprise operations

Microsoft launches Frontier Co. with $2.5B and 6,000 engineers to embed AI into enterprise operations

Microsoft's new Frontier Co. subsidiary will embed 6,000 engineers and consultants directly with enterprise clients to accelerate AI deployment.

MarketScale Newsroom·Jul 4, 2026
A Practical Guide to Modern AI Architecture, Workflow-First Thinking, and Scalable Business Value

A Practical Guide to Modern AI Architecture, Workflow-First Thinking, and Scalable Business Value

Artificial intelligence has already moved beyond the hype cycle and into the day-to-day reality of business operations. Companies across industries are rushing to integrate AI into their workflows, but many are running into the same challenge: it’s relatively easy to build something that works in a demo, and much harder to make it reliable…

Cg Infinity·Apr 24, 2026
From Procurement to AI: Coupa’s London Stop Charts the Future of Business Agility

From Procurement to AI: Coupa’s London Stop Charts the Future of Business Agility

Coupa’s London World Tour stop highlighted how digital transformation is reshaping the intersection of procurement, finance, AI, and supply chain management. In an era where disruption is constant, the ability to integrate intelligence and agility across these domains is becoming a defining advantage for global enterprises. By fostering dialogue among industry leaders in an intimate…

Coupa·Sep 11, 2025
Explaining Robotic Process Automation

Explaining Robotic Process Automation

With this edition of the Mecca Minute I’d like to talk a little robotic process automation or RPA. RPA is hyperautomation that takes automating processes to the next level. Like many other subjects I’ve shared in the past, this concept is not new. But the big reason that it has evolved from a dream…

Gerry Mecca·Dec 12, 2019
← All Software & Technology articles

Follow Software & Technology Insights

Get new expert content in your inbox.

Free workspace

Every article here started as someone's expertise. Yours qualifies.

This coverage is produced through MarketScale with companies across Software & Technology. The same platform turns your solutions engineers, product teams, and customer engineers into the coverage buyers on this page are reading. Create a free workspace and see it with your own people. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system