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Ai Business Strategy

26 articles from Software & Technology practitioners

Only 6% of companies get value from AI, Forbes reports

Only 6% of companies get value from AI, Forbes reports

Forbes' Sept. 16 enterprise AI coverage puts AI value at 6% of companies and points buyers toward model mixes, governance and security spend.

MarketScale Newsroom·Sep 17, 2026
Sivers’ $1.2B pipeline has photonics and RF programs slated for 2027 production

Sivers’ $1.2B pipeline has photonics and RF programs slated for 2027 production

Sivers is shifting from NRE work to product ramps. The signal for operators: lock in packaging, test, and supply now.

MarketScale Newsroom·Aug 29, 2026
Anthropic’s mega-IPO prep is forcing enterprise buyers to treat AI vendors like long-term critical infrastructure

Anthropic’s mega-IPO prep is forcing enterprise buyers to treat AI vendors like long-term critical infrastructure

Bloomberg reports Anthropic is sizing an IPO to rival SpaceX’s record, while its revenue run rate and policy moves push enterprise procurement toward stronger g

MarketScale Newsroom·Aug 22, 2026
SpaceX revenue nearly doubled as Starlink and AI businesses surge, but the spending is far from over

SpaceX revenue nearly doubled as Starlink and AI businesses surge, but the spending is far from over

SpaceX's debut financial results show revenue nearly doubling, powered by Starlink and AI, even as executives warn the investment cycle is still ramping up.

MarketScale Newsroom·Aug 14, 2026
Bending Spoons acquires Airtable at 2.7x ARR, an 89% collapse from its 2021 peak valuation

Bending Spoons acquires Airtable at 2.7x ARR, an 89% collapse from its 2021 peak valuation

Bending Spoons is buying Airtable at a $1.29B enterprise value, a fraction of its $11.7B 2021 peak, sending a sharp signal to B2B SaaS operators.

MarketScale Newsroom·Aug 14, 2026
Enterprise AI is splitting into two economies: leaders redesigning operations and spenders chasing ROI that never arrives

Enterprise AI is splitting into two economies: leaders redesigning operations and spenders chasing ROI that never arrives

A clear divide is emerging in enterprise AI: organizations that redesign how work gets done are pulling ahead, while those treating AI as a tool layer are falli

MarketScale Newsroom·Aug 7, 2026
Anthropic and Blackstone's $1.5B venture Ode bets AI implementation beats model selection for enterprise value

Anthropic and Blackstone's $1.5B venture Ode bets AI implementation beats model selection for enterprise value

Ode, a $1.5B Anthropic-backed joint venture, launches to embed elite engineers inside enterprises, arguing that implementation is where AI's real business value

MarketScale Newsroom·Jul 28, 2026
Anthropic and Blackstone launch Ode, a $1.5B joint venture betting AI implementation beats model-building as an enterprise business

Anthropic and Blackstone launch Ode, a $1.5B joint venture betting AI implementation beats model-building as an enterprise business

Ode with Anthropic launches as a $1.5B AI implementation firm backed by Blackstone, Hellman & Friedman, and Goldman Sachs, deploying elite engineers inside ente

MarketScale Newsroom·Jul 28, 2026
AI is deployed in 57% of enterprises, but only 11% have hit their top two goals

AI is deployed in 57% of enterprises, but only 11% have hit their top two goals

Kyndryl's 2026 People Readiness Report finds enterprise AI deployment has surged while workforce confidence and goal attainment have both fallen.

MarketScale Newsroom·Jul 26, 2026
Wipro's large deal bookings hit $1.6B in Q1, growing 12.9% sequentially as AI-enabled contracts anchor growth strategy

Wipro's large deal bookings hit $1.6B in Q1, growing 12.9% sequentially as AI-enabled contracts anchor growth strategy

Wipro posted $1.6B in large deal bookings for Q1 FY27, a 12.9% sequential jump, even as overall IT services revenue dipped slightly quarter-over-quarter.

MarketScale Newsroom·Jul 26, 2026
Kyndryl's 2026 People Readiness Report: AI deployment hit 57% of enterprises, but only 11% are hitting their goals

Kyndryl's 2026 People Readiness Report: AI deployment hit 57% of enterprises, but only 11% are hitting their goals

AI is in 57% of enterprises, yet only 11% have hit both top objectives. Kyndryl's new report explains why workforce readiness is the missing variable.

MarketScale Newsroom·Jul 24, 2026
SAP reshuffles spending to chase agentic AI returns

SAP reshuffles spending to chase agentic AI returns

SAP is concentrating hiring on core AI roles and suspending non-AI travel, as new research shows enterprise AI ROI rising from 16% to 21% in 2026, with agentic AI returns projected to more than quadruple in two years.

MarketScale Newsroom·Jul 22, 2026
Anthropic's $1.5B joint venture Ode puts forward-deployed engineers inside enterprise clients to close the AI implementation gap

Anthropic's $1.5B joint venture Ode puts forward-deployed engineers inside enterprise clients to close the AI implementation gap

Ode with Anthropic, a $1.5B joint venture backed by Blackstone, Goldman Sachs, and Hellman & Friedman, embeds engineers directly inside enterprises.

MarketScale Newsroom·Jul 20, 2026
Why enterprise AI programs stall before scaling, and what the roadmap actually requires

Why enterprise AI programs stall before scaling, and what the roadmap actually requires

Most enterprise AI budgets are spent on pilots that never reach production. A five-step adoption roadmap built around readiness, governance, and business KPIs c

MarketScale Newsroom·Jul 20, 2026
Only 26% of enterprises say AI governance keeps pace with deployment, Smarsh study finds

Only 26% of enterprises say AI governance keeps pace with deployment, Smarsh study finds

A Smarsh study conducted by FTI Consulting finds 55% of enterprises are deploying AI but only 26% have governance that matches the pace.

MarketScale Newsroom·Jul 16, 2026
Buying AI tools isn't enough: two reports show strategy, not spend, drives enterprise returns

Buying AI tools isn't enough: two reports show strategy, not spend, drives enterprise returns

High-intensity AI adopters grew headcount 10%+ in 24 months, but 66% of workers got no guidance on using the time saved.

MarketScale Newsroom·Jul 13, 2026
AI cost reality bites: Uber, Starbucks, and the enterprise ROI reckoning

AI cost reality bites: Uber, Starbucks, and the enterprise ROI reckoning

Uber burned its entire 2026 AI budget in four months. Starbucks scrapped its AI inventory system after nine months. Enterprise operators are now demanding proof

MarketScale Newsroom·Jul 5, 2026
Enterprise AI cost controls arrive as Walmart, Uber, and Microsoft rein in usage

Enterprise AI cost controls arrive as Walmart, Uber, and Microsoft rein in usage

Major corporations are moving past open AI access and toward usage limits and ROI frameworks, signaling a new phase of enterprise adoption.

MarketScale Newsroom·Jul 2, 2026
Enterprise AI adoption shifts from pilot projects to core business strategy

Enterprise AI adoption shifts from pilot projects to core business strategy

Most enterprise AI pilots never scale. Here's what separates organizations that reach production from those stuck in perpetual experimentation.

MarketScale Newsroom·Jun 20, 2026
Publicis Sapient's 2026 enterprise AI report finds wide adoption but only 10% say it's core to operations

Publicis Sapient's 2026 enterprise AI report finds wide adoption but only 10% say it's core to operations

A survey of 1,550 AI decision-makers finds 73% of enterprises use AI regularly, yet just 10% call it core to how their business runs.

MarketScale Newsroom·Jun 18, 2026
Enterprise AI adoption shifts from pilot projects to core business strategy

Enterprise AI adoption shifts from pilot projects to core business strategy

Enterprise AI is moving beyond experimentation into full-scale deployment, reshaping operations, decision-making, and competitive positioning across industries.

MarketScale Newsroom·Jun 18, 2026
A Practical Guide to Modern AI Architecture, Workflow-First Thinking, and Scalable Business Value

A Practical Guide to Modern AI Architecture, Workflow-First Thinking, and Scalable Business Value

Artificial intelligence has already moved beyond the hype cycle and into the day-to-day reality of business operations. Companies across industries are rushing to integrate AI into their workflows, but many are running into the same challenge: it’s relatively easy to build something that works in a demo, and much harder to make it reliable…

Cg Infinity·Apr 24, 2026
A Practical Conversation About AI in Business: From Hype to Real-World Impact

A Practical Conversation About AI in Business: From Hype to Real-World Impact

Artificial intelligence has moved from buzzword to boardroom priority at a staggering pace. Yet despite widespread adoption, many organizations are still struggling to turn experimentation into measurable business value—some estimates suggest the majority of enterprise AI initiatives fail to scale successfully. As AI becomes “table stakes” across industries, the real challenge is no longer…

Ben Thomas·Apr 15, 2026
The Expanding Threat Surface: Why Cybersecurity Is No Longer Optional for SMBs

The Expanding Threat Surface: Why Cybersecurity Is No Longer Optional for SMBs

Cybersecurity is no longer a concern reserved for large enterprises—it has become a defining issue for businesses of every size. Over the past decade, the rapid rise of cloud computing, artificial intelligence, and cryptocurrency has fundamentally reshaped the threat landscape, lowering the barrier to entry for cybercriminals and expanding the range of viable targets….

Ben Thomas·Apr 9, 2026
QumulusAI Provides A Clear Roadmap for Scaling AI Platforms to Thousands of Users

QumulusAI Provides A Clear Roadmap for Scaling AI Platforms to Thousands of Users

Scaling AI platforms can raise questions about how to expand across locations and support higher user volumes. Growth often requires deployments in multiple data centers and regions. Mazda Marvasti, the CEO of Amberd, says having a clear path to scale is what excites him most about the company’s current direction. He notes that expanding…

Qumulusai·Feb 19, 2026
As Businesses Integrate AI, They Must Look Beyond Benefits and Toward Accountability and Ethical Consequences

As Businesses Integrate AI, They Must Look Beyond Benefits and Toward Accountability and Ethical Consequences

As the modern business landscape continues to rapidly integrate AI, it’s imperative to approach its applications with a discerning eye. While the capabilities of AI are vast, it’s a myth to consider it a panacea; understanding its strengths and limitations is crucial. This is precisely where the ethical mandates around AI come into…

Ariadna Navarro·Aug 3, 2023
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