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Ad Manager

5 articles from Marketing Tech practitioners

Google will stop counting display ad impressions that never render in February 2027

Google will stop counting display ad impressions that never render in February 2027

From Feb. 17, 2027, AdSense and Ad Manager count display ads only once they start rendering. Slow-loading ads will now cost publishers counted impressions.

MarketScale Newsroom·Sep 29, 2026
Retailers need a separate Performance Max campaign for Google's new local shopper setting

Retailers need a separate Performance Max campaign for Google's new local shopper setting

Google's Local Customer Optimization won't run on feed-based Performance Max campaigns, and Store Sales lands in Data Manager at the end of September.

MarketScale Newsroom·Sep 18, 2026
RainFocus connects Adobe Workfront and AEM to eliminate manual event content workflows

RainFocus connects Adobe Workfront and AEM to eliminate manual event content workflows

RainFocus adds two Adobe Experience Manager integrations to automate session data sync and enforce brand governance across global event programs.

MarketScale Newsroom·Jul 28, 2026
RainFocus connects event data directly to Adobe Experience Manager, closing the content supply chain gap for enterprise marketers

RainFocus connects event data directly to Adobe Experience Manager, closing the content supply chain gap for enterprise marketers

RainFocus launches two Adobe Experience Manager integrations that sync event session, speaker, and exhibitor data into AEM and enforce brand governance across g

MarketScale Newsroom·Jul 28, 2026
RainFocus adds two Adobe Experience Manager integrations to close the event content supply chain gap

RainFocus adds two Adobe Experience Manager integrations to close the event content supply chain gap

RainFocus launches AEM Sites Connector and AEM Content Advisor, linking event data directly to Adobe's content supply chain for enterprise marketing teams.

MarketScale Newsroom·Jul 17, 2026
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