Consumer Wellness Trends

Meet Addison LaBonte: The Founder Who Turned a Personal Health Challenge Into a Clean Dessert Phenomenon

Ingredient awareness has officially gone mainstream, pushing clean, allergy-friendly desserts into the spotlight. The result is explosive growth in gluten-free and “better-for-you” treats as shoppers trade traditional options for products they feel good about. According to industry research, gluten-free food sales in the U.S. continue to climb year over year as more Americans discover sensitivities…

The Gut Reset Revolution: How Food-as-Medicine Became the New Foundation for Wellness

Gut health has moved from fringe to front page, with consumers overwhelmed by protocols, powders, and “miracle” cleanses. As interest surges, so do questions about what actually works day to day—and why it matters now. One reason: an estimated 65% of the population is dairy intolerant, complicating popular bovine colostrum trends cited for immunity…

Unpacking the Future of Wellness and Retail in 2024

Wellness founders are reshaping how retailers think about customer experience and brand loyalty in 2024

The Entrepreneurial Journey That Led to the Creation and Rapid Rise of Xperience CBD

How one founder's personal health struggle sparked a multi-million dollar venture in just eight weeks