Healthcare
Digital health, medical devices, and care delivery transformation.
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Business Casual: Can Tesla Pick Up New Customers With It’s Latest Reveal?
On this episode of Business Casual, hosts Geoffrey Short and Taylor Bagley dive into four stories that are changing the business landscape as well as how people travel, eat and stay healthy. Today’s headlines include the unveiling of Tesla’s new ‘cybertruck‘, the implementation of analytics to solve and age-old problem in Las Vegas, and…
Parabellum: Running successful OT Systems in Complex Environments
Cecil Pineda, CISO & Managing Director at Cyber Watch Systems, joined host Jason Claybrook, head of Marketing North America, Cyberbit, and Clayton Coleman, part of Cyberbit’s OT cybersecurity team, for a discussion on the role of CISO’s in organizations, and the challenges of running OT systems in complex environments. Pineda began the conversation by…
Curvebeam Connect: Hand, Wrist & Elbow Injury Recovery Methods in Sports Medicine
How do professional athletes recover from sports injuries and what are the advancements in sports medicine that are making these recoveries faster, and better? On this episode of the Curvebeam Connect podcast, host Vinti Singh, Director of Marketing at Curvebeam, spoke with Dr. Glenn Gaston, hand surgeon with OrthoCarolina, and hand consultant for the…
The Hidden Costs of Healthcare Innovations
Technological advancements in the healthcare industry can be shockingly effective. They also can exert a significant impact on a hospital’s budget. On this episode of Full Circle Healthcare, a Mesphere Systems podcast, David Macfarlane, Marketing Communications Manager for Medsphere Systems, sat down with host Sean Heath to discuss the challenges of adopting the latest…
Caring For End of Life Patients: I Don’t Care with Kevin Stevenson
On today’s episode of I Don’t Care, MarketScale contributor Kevin Stevenson, MBA FACHE, discusses the end of life process and how families can best prepare for the passing of their loved ones. Joining the show this week is Nathalie Bonafe, PhD, a Certified End-of-Life Doula and Care Consultant, NEDA-Proficient for A Gentler Parting, LLC…
Removing the Wait from Waiting in Line
Waiting in line seems to be an unavoidable experience. On this episode of MarketScale’s Building Management Podcast, Michael Bruner, National Sales Director for NEMO-Q, sat down with host Sean Heath and they discussed the philosophy and technology behind removing the wait from waiting in line. Virtually every government office experience requires waiting in a…
People, Process, Service: Defining a Winning Formula for Business and Life
Bill Kasko, President and CEO, Frontline Source Group, Inc, joined host Tyler Kern for the premiere episode of People, Process, Service: A Frontline Source Group podcast. The focus of this episode was on the three pillars of success Kasko uses for both his professional and personal life: People, Process, and Service. This mantra came to…
How Projection Mapping Is Reinvigorating Entertainment Options
Staleness can be a killer for a business in any industry. This is especially true for hospitality and entertainment companies. However, continually investing in new technology and experiences can be financially unsustainable. Camron Ware, Founder of Lightware Labs provides projection mapping content for his clients, something that has become more popular. However, according to…
California’s AB 5 and the Legal Battle Ahead: Ratified
California Assembly Bill 5 is a piece of legislation that holds massive ramifications for the gig economy, specifically rideshare companies like Uber and Lyft. It was signed into law on September 18, 2019 in an attempt to limit the ability to classify workers as independent contractors rather than employees of a company. Governor Gavin Newsom…
The 3 Biggest Events This Week in B2B
It’s hard to believe it’s already November, but as the year winds down the industry event calendar is still bringing the energy. From November 5-7, Energy Storage North America will take place in San Diego, California. The conference will cover everything from the basics of battery safety and best practices as well as financing strategies….
FOOTInnovate Webinar Recap: Application of Weightbearing CT (WBCT) in Common Foot & Ankle Disorders
Applications of Weight Bearing CT in Common Foot & Ankle Disorders (Click here to access webinar) Presented by Dr. Daniel J. Cuttica, DO Key Points The optimal workflow for in-office Weight Bearing CT (WBCT) imaging is to get insurance authorization, perform the scan, and review scan results all during the initial patient appointment. Hallux valgus is…
October Jobs Report: Leisure and Hospitality Lead the Way
The October Jobs Report was released by the United States Bureau of Labor Statistics on Friday. The government reported that U.S. payrolls increased by 128,000, beating the expectation of 75,000 from economists. Leading the way was the leisure and hospitality sector, which alone contributed 61,000 new jobs in October. Of that total, 48,000 jobs are…
I Don’t Care: The Sticky Issue of Wasteful Spending
On this episode of I Don’t Care with Kevin Stevenson, he discussed the growing issue of wasteful spending in the healthcare industry. The Department of Health and Human Services and the Centers for Medicare and Medicaid Services reported that U.S. healthcare spending hit $3.5 trillion in 2017, a 3.9% increase from 2016. While it…
IoT Applications: Control Houses and Equipment Shelters
Companies from a variety of industries are quickly integrating the Internet of Things (IoT) into diverse aspects of everyday operations. This article considers the application of IoT in control house and equipment shelters, which enable places like police stations, hospitals, transportation hubs, and more to operate safely and consistently. IoT Enhances the Equipment and…
Why Healthcare and Design Must Co-Exist in Medical Spaces
Watch as hosts Daniel Litwin and Tyler Kern are joined by Clarus Director of Vertical Sales Jason Pierret. Clarus is an industry-leading producer of glass dry-erase boards. The three discuss the upcoming Healthcare Design Expo as well as larger design trends and technologies. The conference is a showcase for the latest products and…
B2B Look Ahead: This Week’s Top Events
It’s always a big week in Las Vegas for industry events and this one is no different. Highlighting the schedule is HLTH, perhaps the biggest conference for health innovation annually in the united states. it will be hosted at the MGM Grand from October 27-30 this year, and the speaker list is quite impressive. It…
I Don’t Care: Educating Healthcare Consumers
On this episode of I Don’t Care, MarketScale healthcare industry contributor Kevin Stevenson, MBA FACHE, discussed the importance of educating healthcare consumers on the various options they have. “People are becoming a lot more involved in their care and they’re able to access a wide variety of healthcare information,” Stevenson said. The problem for…
TPC Talks: Improving the Patient Billing Experience
Let’s face it, dealing with healthcare bills can often be more stressful than the health issue at hand. But Cody Waldrop, VP of Revenue Cycle at TPC, attests that it doesn’t have to be that way. Hospitals and healthcare can change for the better and eliminate some of the anxiety that comes with the…
How to Create A Strong, Effective Workplace Culture in Healthcare
It is one thing to finally clinch that dream job, but if an organization’s workplace culture is unsatisfactory, a dream job can quickly turn into a reluctant daily obligation. On this podcast we learn from workplace culture expert Mary Lipovan of Western Reserve Area Agency on Aging about how health and human services organizations…
Smart Cities Connect: Insights from the Floor
The digital era transformed healthcare solutions. Some of this innovation has come from people who might not otherwise have joined the healthcare industry had it not been for its embrace of these digital technologies. One company making an impact on the tech side of medicine is Sonavi Labs, a Baltimore, Maryland-based firm that has been…
Discussing Social Determinants of Health
Social determinants of health have become a large topic of conversation in the healthcare industry. Kevin Stevenson, executive vice president of IntegraNet Health, joined MarketScale to explain this trend and why it means physicians are taking a more proactive approach to medicine rather than being reactive. “[Social determinants of health] is defined by the World Health…
Mental Health and Electronic Health Records
The mental and behavioral health industry is at an exciting crossroads. No longer an afterthought to traditional healthcare, this area of medical specialization is finally being recognized as an integral facet of a person’s health and well-being. In fact, most businesses today encourage employees to seek treatment early before certain conditions spiral into larger problems,…
B2B News Update: Uber Gets to Work, India Notches a Medical Milestone
A robot helped a team of doctors carry out five heart surgeries in India this week. A robotic arm was controlled by a surgeon 20 miles away from the procedure, making the event the first of its kind. This technology could be particularly significant in regions where surgical expertise might not be as prevalent. Uber…
Making Bright Ideas Work: Project Management is Most Successful When it’s Personal
For all the discussion about process improvement, company culture, and team member morale, you might recall that Sunrise Labs is a medical product development firm. Sunrise Labs was founded to be different, and that’s evident in everything they do down to the way they run their daily operations. Today on Making Bright Ideas Work,…
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