Market Development

Building Global Momentum: How Cross-Regional Connections Are Driving Growth at TekniPlex’s IPS Sales Meeting 2026

In an increasingly interconnected global marketplace, the companies that win are those that move beyond transactional relationships and develop a deep understanding of the entire value chain. Knowing not just your customer, but your customer’s customer, unlocks sharper insights, stronger partnerships, and more strategic growth opportunities across regions. Events like global sales meetings…

Success Stories and Strategy Sharing: Ankiit Parikh on the Power of Global Sales Meetings

In an increasingly interconnected global economy, the ability for organizations to align across regions has become less of a luxury and more of a necessity. Events like global sales meetings serve as critical convergence points where diverse perspectives, market insights, and success stories are exchanged, often sparking innovation that transcends geographic boundaries. What…

Inside the Mind of an Innovator: How Marketing Leader Kim Lopez-Walters Blends Curiosity, Strategy, and Consumer Insight to Build Products People Love

In a business landscape where AI and automation are reshaping how brands understand consumers, the craft of human-centered innovation is becoming both rarer and more valuable. Companies are seeking leaders who blend strong analytical thinking with an interest in real human behavior, helping them make sense of new trends and create products that connect with…

Field Engineer to Industry Leader: Coty Fournier’s 35-Year Journey in Construction

Construction is an industry where experience is currency. For many in the field, career paths become case studies in adaptability, strategic growth, and cross-functional expertise. With the U.S. construction market experiencing both highs and lows, the demand for leaders who understand field realities as well as business strategies remains critical to the industry’s success…

No Permission Needed: Forge Your Own Path Forward Through Bold Moves, Clear Focus, and Continuous Growth

What happens when you stop waiting to be chosen—and choose yourself? In this episode of PQ: Conversations that Build Equity, Jason Winningham talks with Amy Chavez, a seasoned marketing professional and graphic designer who boldly forged her career in commercial real estate, even before she had the credentials. Amy shares how a gutsy cover…

Community Building Through Marketing—Powered by Showing Up and Staying Open

In this episode of Professional Quotient: Conversations That Build Equity, host Jason Winningham sits down with Alicia Layfield, founder of Casa Layfield, a boutique marketing agency in Houston, Texas. Alicia shares how she built her business from the ground up—not by following a perfect plan, but by showing up, staying open, and turning connections…

The Framework Series – Episode 3: Conversational Clarity

Teams that master the balance between honesty and inquiry unlock their ability to perform under pressure and resolve conflicts faster

RM Q1 2024 Wrap-Up

The agency's first quarter showcased how integrated marketing services drive measurable results across strategy, content, and digital channels

Connecting the Dots to Accelerate Growth

Organizations often overlook the strategic connections needed to turn ambitious growth plans into executable reality

Real Talk: How Greg Crumpton Uses UGC to Empower People and Build Brands

A brand strategist reveals why authentic customer voices matter more than polished marketing messages

Sweet Niche Success: Lessons in Transitions & Gingerbread from a Crafty Marketer

Carving out a profitable niche demands the same precision and creativity as building a gingerbread masterpiece

Legal Business Development: Authentic Relationships Can Foster Trust and Long-Term Relationships

Building genuine client connections proves more valuable than transactional interactions in the competitive legal services market

Cold & Self-Storage Construction Trends: Consumer Preferences, Tertiary Markets, and Technology Investment Will Make the Difference in 2024

Shifting consumer habits and supply chain demands are reshaping where operators build and what technology they prioritize

Boxx Modular’s New Branch in Atlantic Canada: A Strategic Move for Construction Innovation

A construction innovator expands eastward to tap into Atlantic Canada's emerging modular building market