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Energy Strategy

11 articles from Energy practitioners

Microsoft, Google, Amazon, and Meta Are Now Energy Companies. The Rest of the Enterprise World Needs to Catch Up.

Microsoft, Google, Amazon, and Meta Are Now Energy Companies. The Rest of the Enterprise World Needs to Catch Up.

Amazon, Meta, Google, and Microsoft accounted for 49% of all global clean power purchase agreement volumes in 2025. They are not buying energy anymore. They are building energy infrastructure. Every enterprise buyer that shares a grid with them needs to understand what that means.

MarketScale Newsroom·Jun 29, 2026
AI demand, nuclear strategy, and grid innovation reshape the global energy sector

AI demand, nuclear strategy, and grid innovation reshape the global energy sector

From Ukraine's AI-powered grid to Canada's nuclear push, energy operators are racing to meet surging power demand driven by AI infrastructure.

MarketScale Newsroom·Jun 25, 2026
A Close Look: How User Generated Content Works for Design Conveyor Systems

A Close Look: How User Generated Content Works for Design Conveyor Systems

Employees become the most authentic storytellers when companies embrace internal video content as a strategic marketing tool

Zach Werblo·Jan 31, 2025
Inflation Reduction Act Can Impact Company Investments

Inflation Reduction Act Can Impact Company Investments

Companies pursuing renewable energy strategies should understand how federal incentives are reshaping investment opportunities and competitive advantage

Energy·Jun 19, 2024
The Key to Successful Gamification: Start with Social Media Engagement

The Key to Successful Gamification: Start with Social Media Engagement

Brands attempting large-scale gamification programs face costly complexity, but social platforms offer a frictionless entry point to test and validate engagemen

Business Services·Jun 3, 2024
The Palisades Nuclear Plant Demands a Clear Risk-Based Analysis for Successful Reopening

The Palisades Nuclear Plant Demands a Clear Risk-Based Analysis for Successful Reopening

Restarting dormant nuclear plants requires rigorous risk assessment to avoid costly operational failures and safety compromises

Bud Albright·Apr 17, 2024
Beyond Fukushima: Nuclear Energy is Critical to Achieve Net Zero

Beyond Fukushima: Nuclear Energy is Critical to Achieve Net Zero

Nations weigh safety concerns against nuclear power's essential role in achieving global climate goals

Christopher Gadomski·Sep 5, 2023
Unlocking the Mind: From Magic to Mastery in Digital Marketing

Unlocking the Mind: From Magic to Mastery in Digital Marketing

Marketers who embrace unfamiliar experiences unlock deeper insights that transform their strategic approach and creative output

James Kent·Aug 11, 2023
Growing Your Business Through the Ripple Effect of the Lighthouse Marketing Strategy

Growing Your Business Through the Ripple Effect of the Lighthouse Marketing Strategy

One authentic success story can illuminate the path for dozens of prospective customers seeking proven results

Cara Schildmeyer·Aug 7, 2023
Energy Management Systems…the New Edge for Sustainability-Driven Clientele?

Energy Management Systems…the New Edge for Sustainability-Driven Clientele?

Companies leveraging energy optimization are discovering unexpected competitive advantages in winning over environmentally conscious customers

Cara Schildmeyer·Jul 28, 2023
Decarbonization Doesn’t Mean Less Profit: Part 2

Decarbonization Doesn’t Mean Less Profit: Part 2

Companies are discovering that sustainable energy transitions can drive significant revenue growth alongside environmental responsibility

Ron Stefanski·Jul 26, 2023
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