AI Visibility helps you measure and improve how AI models present your brand in answers. Your goal is to answer two questions fast:

Everything else in the platform exists to help you diagnose why those outcomes are happening and what to do next.

AI Visibility is a premium intelligence feature. Access is limited to customers on Scale plans and higher, and to users with Standard permissions or higher.

30-Minute Quickstart

Follow these steps to get immediate value from the tool:

Mentioned vs. Cited: The Two Signals

AI Visibility is built around two core outcomes. Understanding the difference is critical for your strategy.

Mentioned

Cited

Interpreting the Combinations

Diagnosing Outcomes & Next Steps

If you are Mentioned but not Cited

Your brand exists in the model’s knowledge, but your website isn’t winning the citation slot.

If you are Cited but not Mentioned

Your content is being used as evidence, but the model isn’t naming you as the recommendation.

If you are Neither

You likely need better prompt coverage, better competitor coverage, or improved mention detection.

Managing Prompts

Prompts are the specific questions AI Visibility tracks across models.

Adding Prompts

Removing Prompts

Remove prompts if they are irrelevant, generate noisy/unhelpful answers, or do not reflect your actual buying journey.

Exporting Data

All tables are exportable (CSV or Excel). Use this to share proof with stakeholders.

The Prompt Detail Page

This page is your diagnostic tool for a single query.

Key areas to check:

Citations & "By Page" Views

Citations (Global)

This view collects all links that show up in responses across your project.

By Page (Action View)

This view connects a specific URL to the prompts where it appears.

Advanced Features

Tags

Tags allow you to group prompts (e.g., "Brand," "Product A," "Competitors") for clean filtering in reporting. You can create tags manually or use AI to cluster prompts automatically.

Prompt Research

Use this to find new prompts without guessing.

Sentiment

Tracks the narrative quality of the answers. Use this to identify reputation risks or consistent negative themes in how your brand is described.

Content Recommendations & Tasks

This section converts data into deliverables.

FAQ

Keep exploring