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News, updates, and expert insights from Avendra.

Optimized procurement for hospitality, education, leisure, private clubs and healthcare. Avendra International US delivers quality, value, and service tailored to your needs. Follow this channel for the latest from Avendra: product news, expert perspectives, and updates from the team.

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Channel Brief·Avendra · 2 episodes
Updated Jul 29, 2026

Hospitality Leaders Must Design for Wellness, Sustainability, and Guest Connection

Avendra's new podcast grounds hospitality strategy in practitioner experience and guest preference data. Two episodes show how outdoor design and industry voices shape competitive advantage.

Avendra argues that hospitality professionals must move beyond surface-level operations and embed wellness, sustainability, and intentional design into every guest touchpoint. The channel grounds this belief in both practitioner testimony (hosts with 27+ years combined experience) and hard research: a 2024 study showing 58 percent of travelers prefer hotels embracing sustainability practices, proving that guest preference for eco-conscious design is now a competitive fact, not a nice-to-have.

Drawn from Meet in The Lobby - Meet The Hosts! and 1 more →

“I think hospitality's in our blood.”

Meet in The Lobby host (27 years hospitality)

By the numbers

58%

travelers prioritize hotels with sustainability practices

27

years of hospitality experience from one host

What the channel argues

Data58 percent of travelers prefer hotels with sustainability practices like reducing plastic.→
InsightHotels are transforming outdoor environments into multifunctional retreats blending comfort with nature.→
InsightHospitality leaders need thoughtful planning, durable investments, and flexible design solutions.→
InsightThe channel is hosted by practitioners with decades of hands-on industry experience.→

What you'll learn

•Guest preference for sustainability and wellness is now quantified and material to hotel competitiveness.
•Outdoor space design requires strategic furniture selection and planning beyond aesthetic appeal.
•Industry practitioners bring lived experience to hospitality strategy conversations, not just theory.
•Multifunctional design that blends comfort with nature connection is becoming table stakes.

What to do about it

→Map your current outdoor spaces against the 58 percent traveler preference for sustainability and identify gaps in eco-friendly amenities and material choices.
→Audit your furniture and outdoor design for flexibility and durability, prioritizing investments that serve multiple guest use cases.
→Interview your operations and housekeeping teams on what outdoor design decisions create or eliminate operational friction.

Who and what shows up

Meet in The Lobby host

Hospitality practitioner

Brings 27 years of direct hospitality experience and sets the channel's tone for genuine, practitioner-led conversation.

Questions this channel answers

Q

Why should hospitality leaders care about outdoor space design?

Guests increasingly prioritize wellness, sustainability, and immersive experiences, and outdoor environments are a primary vehicle for delivering all three.

The Outdoor Advantage: Enhancing Guest Experience Throug… →
Q

What do guests actually want from sustainable hotels?

According to 2024 research, 58 percent of travelers prefer hotels embracing sustainability practices such as reducing plastic and promoting eco-friendly amenities.

The Outdoor Advantage: Enhancing Guest Experience Throug… →
Q

Who is hosting this channel and why does it matter?

Two hospitality practitioners with decades of combined hands-on experience host the show, ensuring conversations are grounded in real operational challenges and industry culture.

Meet in The Lobby - Meet The Hosts! →
Topics:Outdoor hospitality designGuest wellness and sustainabilityMultifunctional retreat spacesHospitality operations and culture
Themes:Guest preference data drives design decisionsSustainability and wellness are operational imperativesPractitioner experience over abstract theory

Industry context

Hospitality design spending is rebounding strongly, with 94 percent of U.S. design firms expecting growth in 2026 following year-over-year fee increases and a 22 percent surge in the sector.

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