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Latest in Retail

Suja's CEO says wellness drinks win in produce, not center store

Suja Life CEO Maria Stipp argues better-for-you beverages win or lose based on store placement, with the produce department offering an advantage over crowded center aisles by signaling freshness alongside organic produce. She pairs this with packaging guardrails around organic, low sugar and function, plus a commitment of roughly 10% of net revenue to full-funnel marketing aimed at building trust.

Deloitte: Holiday e-commerce to reach up to $319B in 2026–27

Deloitte forecasts U.S. holiday e-commerce of $316.1 billion to $318.9 billion for November 2026 through January 2027, up 7.5% to 8.4%. Total retail is projected to grow 4% to 4.8% to about $1.7 trillion. The faster online growth rate is a planning input for fulfillment staffing and site readiness.

Club stores drove nearly half of the growth in $330B U.S. store-brand sales

Circana reports U.S. private-label sales reached $330 billion, with store brands holding 24% unit share and 23% dollar share of CPG. Club stores drove nearly half of the growth. Circana expects share gains to continue through 2026 at a slower pace as national brands sharpen pricing and innovation.