Professional AV · Topic
Virtual Reality
3 articles from Professional AV practitioners
The Apple Vision Pro Keeps Things in the Apple Family. Could it Embrace an Open, Modular Approach in the Future?
Apple's tightly integrated approach to spatial computing may face pressure to open up as consumers demand more affordable and customizable options
Michael B. Horn·Feb 20, 2024
Breaking Down the Impact of Consumer Preferences on B2B Technology
Consumer expectations shaped by e-commerce are forcing B2B technology companies to rethink their entire business model
Ben Thomas·Dec 1, 2023
Modernizing Space Planning & Design with Virtual Reality Tools
Virtual reality tools are helping commercial integrators eliminate miscommunication and accelerate design decisions before construction begins
Dan Gundry·Aug 30, 2023