Professional AV · Topic
Business Communication
10 articles from Professional AV practitioners
From Vision to Execution: Virginia Murray Reflects on Interactive Collaboration at the IPS Global Sales Meeting
In an increasingly globalized business environment, the difference between incremental growth and meaningful transformation often comes down to how well teams communicate across borders. For organizations like TekniPlex, aligning marketing vision with on-the-ground sales execution is not just a strategic priority—it’s a necessity. The shift from traditional, presentation-heavy meetings to more interactive, workshop-driven…
IPS Global MKT Meet NYC 2026 – Renette Rier Highlights the Power of Marketing Communication
At a time when marketing organizations are expanding their capabilities faster than ever, a familiar challenge continues to surface: the gap between doing the work and communicating its impact. Across industries, teams are investing heavily in strategy, product innovation, and customer engagement, yet too often those efforts remain siloed or underrepresented beyond internal circles….
Translating Goals into Marketing Wins
Strategic alignment between teams transforms vague objectives into measurable marketing outcomes that drive real business results
A Frosty Partnership: Santa’s Message for Reddy Ice Employees
Santa delivers a holiday-themed motivational message to ice company employees about leveraging media and marketing resources for business growth
Proactive Risk Management: Ensuring Employee Safety Through Rapid Communication Systems
Real-time alerts and coordinated response systems help organizations protect distributed workforces during crises
The Liquid Fire Fishing Team’s Journey Exemplifies Navigating the Waters with Family
When family bonds and business ambitions align, a thriving enterprise emerges from shared passion for the water
The Context of History Within Video Collaboration
How video collaboration evolved from an exclusive luxury into an essential, affordable tool for every business
Lights, Camera and Lunch with David
In a world dominated by screens, one leader prioritizes face-to-face connection as a cornerstone of family and business culture
Verizon Leaders: Unlocking Connectivity with the Verizon Partner Network
Industry leaders reveal how strategic partnerships are reshaping telecom solutions in an increasingly connected world
Examining How the Verizon Partner Network Supports its Members with Mark Tina
A telecom channel chief explains how organizational restructuring strengthens partner ecosystem resilience during industry transformation