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Business Services · Topic

Ai In Sales

6 articles from Business Services practitioners

B2B vendor research has moved inside AI tools. Here's what that means for your sales funnel.

B2B vendor research has moved inside AI tools. Here's what that means for your sales funnel.

94% of B2B buyers now use LLMs during purchasing, and Microsoft Copilot alone has 15M paid enterprise seats shaping vendor shortlists.

MarketScale Newsroom·Jul 9, 2026
REV Partners brings AI-powered revenue operations to B2B go-to-market teams

REV Partners brings AI-powered revenue operations to B2B go-to-market teams

REV Partners LLC offers full-service revenue operations, combining CRM strategy, system integrations, and AI-driven GTM engineering for B2B companies.

MarketScale Newsroom·Jun 30, 2026
Sales team management is being reshaped by AI, incentive design, and the return of human judgment

Sales team management is being reshaped by AI, incentive design, and the return of human judgment

HBR's latest research reveals that AI adoption, incentive structure flaws, and client relationship missteps are converging to redefine how B2B sales teams opera

MarketScale Newsroom·Jun 26, 2026
How Interactive Workshops Transformed Engagement: Insights from Gary Hubbard and Jacqui Barber at IPS Global 2026

How Interactive Workshops Transformed Engagement: Insights from Gary Hubbard and Jacqui Barber at IPS Global 2026

In an era where global teams increasingly rely on digital communication, the value of in-person connection has taken on renewed importance, especially in high-stakes industries like advanced manufacturing and packaging. Sales organizations, in particular, are rediscovering that m

MarketScale·Apr 9, 2026
Building Global Momentum: How Cross-Regional Connections Are Driving Growth at TekniPlex’s IPS Sales Meeting 2026

Building Global Momentum: How Cross-Regional Connections Are Driving Growth at TekniPlex’s IPS Sales Meeting 2026

In an increasingly interconnected global marketplace, the companies that win are those that move beyond transactional relationships and develop a deep understanding of the entire value chain. Knowing not just your customer, but your customer’s customer, unlocks sharper insights,

MarketScale·Apr 9, 2026
Global Insights and Innovation: Mara Rintamaki at the IPS Sales Meeting in Mexico City

Global Insights and Innovation: Mara Rintamaki at the IPS Sales Meeting in Mexico City

In an industry where incremental improvements can reshape entire supply chains, product innovation remains the quiet engine driving long-term growth. Companies like TekniPlex are increasingly leaning into global collaboration, recognizing that insights from diverse markets—whethe

MarketScale·Apr 9, 2026
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