Requests make it easy and fast to crowdsource content. Video, text, multimedia, collect content from your team, customers, or MarketScale’s network of verified experts. This guide walks you through building requests, sharing requests, and turning responses into ready-to-publish content.

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Who can Create Requests?

Everyone has access. MarketScale doesn't gatekeep tools. If you have a MarketScale login, you have unlimited access to the creation toolbar. You can build, launch, and share Requests today, no permission slip required.

Management is decentralized. You manage what you build.

Simple rule: If you’re in, you’re a creator. Start building.

Part 1: Create Your Request

Requests are simple to build, just like crafting a survey.

Open Requests

From your main channel feed, click Request in the toolbar.

You’ll see every request you have access to, sorted by stage: In Progress, Draft, Completed, Paused, and Templates.

You'll be able to see and manage a request if you created it, were added as a collaborator, or are a Channel Admin. Otherwise, requests will not appear on any of these menus.

Create New Request

Hit Create in the top-right corner to open the builder. Add a title and at least one question, then click Finish to move forward. You also have a number of optional fields to improve your request experience:

Remember: Collaborators are fellow users you want to help manage responses you collect for this request. They'll have access to all content created in the request, and they'll be able to edit the request settings.

Adding Questions

Click + Add New Question and choose a response type: Text, Upload, or Record Video.

Please Note: Requests must have at least one answer in order for the responder to submit. If you have more than one question, make sure you check the box to mark questions required as needed.

Preview, Save, and Publish

When you’re happy with the setup, use the top-right buttons: Preview, Save as Template, or Finish to publish and choose your collection method.

Part 2: Collect Responses

MarketScale offers multiple collector tools so you can reach your users where they are:

After choosing your method, click Start Collector to send your request or generate your link.

Please Note: You can only select one collector at a time. If you want to send a request using multiple collectors, e.g. as a 1:1 email and also as a link, you should create and send your request with one collector, then duplicate your request and use the other collector.

Part 3: Manage & Review Responses

Requests appear in two places: the Feed (Channel Media and My Media) and Your Requests. Click View Responses to open all submissions. The right panel lists each response; the main panel plays videos, shows text, and displays uploads.

Part 4: Turn Responses into Content

You crowdsourced great responses in multimedia. Now, turn them into content to achieve your goals. Just select the responses you want to use, create a Media Studio and you're off to the races.

From the Media Studio, you can:

Reminder: As long as the content is only in the collector, it is private to collaborators and admins. When you send your content to a Media Studio it will become available on the Channel Media feed.

Adding Responses to Your Folders

You may want to organize a response into a folder to use in an edit request later or simply save it for future use.


It’s important to understand that responses inside a Request Collector are not yet media cards. This means they won’t appear in your Channel Media or My Media feeds, and cannot be added to folders until they are converted.

How to Convert a Request Response into a Media Card

If you’d like to file or manage a response, you’ll first need to convert it into a media card.

From the Requests page:

This will create a new media card for that response.

Once the media card has been created, you can:

Important Note

There is no way to add a response directly to a folder from the Request Collector. It must first be converted into a media card using “Request a Video Edit.”

Frequently Asked Questions

Can I edit a Request after it has been shared?

Yes. Open the Request from the Requests page or your feed, click the ellipsis (⋯) menu on the Request card, and select Edit.

You can update questions, descriptions, settings, and other Request details. Once saved, the changes will be reflected on the Request going forward.

Can I add more questions to an existing Request?

Yes. Open the Request, select Edit, and add additional questions using + Add New Question. Save your changes when you're finished.

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