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MARKETSCALE / AVENDRA INTERNATIONAL

THE WORLD OF

Melissa
McCormack

The decisions behind a better hotel stay

Melissa brings hospitality specialists into conversations about the details guests experience—and the purchasing and operating decisions behind them.

Conversations & contributionsMeet in the Lobby

Melissa McCormack

Co-host, Meet in the Lobby · Avendra International

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KNOWN FORHospitalityGuest experienceHotel designProcurement

MELISSA MCCORMACK / ON MARKETSCALE

Start here.

Selected appearances.
Explore the work, the ideas and the people.

START WITH THISORIGINAL

Meet in the Lobby

With Dorien Murphy

Melissa and Dorien answer questions about supplier contracts, menu engineering and hotel revenue.

Aug 19, 2026 · Host
Notes & credits +

Melissa and Dorien answer questions about supplier contracts, menu engineering and hotel revenue.

Original-source summary

Melissa McCormack · host / Dorien Murphy · host

Original on Avendra ↗
UP NEXT / 02ORIGINAL

Meet in the Lobby

With Dorien Murphy

Melissa and Dorien discuss retaining hospitality teams and earning revenue from underused hotel spaces.

Oct 1, 2026 · Host
Notes & credits +

Melissa and Dorien discuss retaining hospitality teams and earning revenue from underused hotel spaces.

Original-source summary

Melissa McCormack · host / Dorien Murphy · host

Original on Avendra ↗
UP NEXT / 0323:32

Meet in the Lobby

With Dorien Murphy & Michelle McGuire-Keckler

Melissa and Dorien Murphy ask Michelle McGuire-Keckler about outdoor spaces that adapt to different uses. The conversation connects reconfigurable layouts with durability and maintenance: a flexible terrace still needs materials suited to its climate and a plan for repairs and replacement parts.

Aug 12, 2025 · Host
Notes & credits +

Melissa and Dorien Murphy ask Michelle McGuire-Keckler about outdoor spaces that adapt to different uses. The conversation connects reconfigurable layouts with durability and maintenance: a flexible terrace still needs materials suited to its climate and a plan for repairs and replacement parts.

Published article

Dorien Murphy · Co-host · Director, Strategic Luxury Accounts / Michelle McGuire-Keckler · Guest · Brand Manager

Original on MarketScale ↗
UP NEXT / 04ORIGINAL

Meet in the Lobby

With Dorien Murphy & Molly Preston

Molly Preston returns to discuss the experience and context future procurement leaders need.

Jun 4, 2026 · Host
Notes & credits +

Molly Preston returns to discuss the experience and context future procurement leaders need.

Original-source summary

Melissa McCormack · host / Dorien Murphy · host / Molly Preston · guest

Original on Avendra ↗

THE RECORD

Career & credits.

Explore the reviewed catalog below. Original publication dates, roles and affiliations are retained. Clips and related work are identified by their original titles; unverified material is excluded.

Oct 1, 2026Source ↗
Aug 19, 2026Source ↗
Jul 9, 2026Source ↗
Jun 25, 2026Source ↗
Jun 4, 2026Source ↗

MELISSA / FROM THE CONVERSATIONS

Ideas & insights.

Read the ideas, then watch, listen to or read the original work.

IN MELISSA’S OWN WORDS

Food costs change. Guest preferences change. Menus should evolve too.

Melissa McCormackOn revisiting menu choices as costs and customer preferences change.

THE LEAD IDEA

A menu needs to change as its costs change

Melissa McCormack · Meet in the Lobby

Melissa treats menu engineering as ongoing operating work. She connects seasonal ingredients, products used across several dishes and the sales performance of individual items. A familiar menu can become expensive to keep unchanged when ingredient costs and guest preferences move. Her starting point is to examine what the restaurant actually sells and uses.

Discussion prompt

Which menu item has stayed unchanged while its ingredient cost or demand has shifted?

02FROM THE CONVERSATION

A better contract includes the service promised

Melissa McCormack · Meet in the Lobby

Melissa asks operators to examine how a supplier agreement works, not only its price. She points to performance-based clauses that make service expectations part of the relationship. In her conversation with Dorien Murphy, a laundry-provider example leads to a broader purchasing question: what is the property receiving for its recurring spend?

Discussion prompt

Which recurring service has clear pricing but unclear performance expectations?

03FROM THE CONVERSATION

Show up where the team is working

Melissa McCormack · Meet in the Lobby

Melissa connects employee experience with visible, practical support from managers. Her examples are deliberately ordinary: running the expo line, talking with guests and helping behind the line. She explains why working alongside associates carries weight that a formal engagement initiative alone may not.

04FROM THE CONVERSATION

Test the process during the breakfast rush

Molly Preston, in conversation with Melissa McCormack and Dorien Murphy

Guest Molly Preston gives Melissa and Dorien a practical test for procurement design: a process must work during the morning service rush, not just in a meeting. Preston links better systems to understanding the operator’s day before prescribing a solution. The conversation brings corporate purchasing decisions back to the people expected to use them.

Discussion prompt

What happens when the proposed process meets the busiest hour of the property’s day?

05FROM THE CONVERSATION

Design the terrace for its second use, too

Michelle McGuire-Keckler’s design perspective, discussed with Melissa and Dorien

Michelle McGuire-Keckler asks Melissa and Dorien to consider how an outdoor space changes over a day or season. Modular furniture can support dining, private gatherings and other events, but flexibility also depends on climate-appropriate materials, maintenance and replacement parts. Her account connects the guest’s experience with the operating decisions that keep a space useful after its opening-day photograph.

Sources & how this brief was made

AI-assisted editorial summaries, reviewed against the linked published articles. Guest views stay attributed to the guest. Recurring themes and practical questions are editorial synthesis, not quotations or a statement of the host’s beliefs.

SHARED CONVERSATIONS

In conversation with.

AWAY FROM THE JOB TITLE

Beyond the job title.

From her experience

A shark on the golf course

Melissa recalls managing a California golf club when an osprey dropped a live leopard shark beside a tee box. Her team drove it back to the ocean, where it swam away. It is a memorable example of the unexpected situations she encountered before moving into procurement.

Read the source ↗

BACKGROUND & EXPERIENCE

About Melissa.

Co-host, Meet in the Lobby

Avendra International

Connect on LinkedIn ↗

Melissa McCormack works in hospitality procurement at Avendra International and co-hosts Meet in the Lobby. Before joining Avendra, she managed a golf club and two independent restaurants and held department-head roles in full-service hotels. That experience comes through when she talks about seasonal menus, supplier agreements and managers working alongside their teams. With Dorien Murphy, she brings those operating questions to conversations with specialists in hotel design and procurement.

Biography & career sources
About the media selection

Explore the reviewed catalog below. Original publication dates, roles and affiliations are retained. Clips and related work are identified by their original titles; unverified material is excluded.

Summaries identify whether they use published articles or transcripts. Series attribution is distinguished from an individually checked appearance.

FROM THE PUBLICATION

Keep the conversation going.

Related reading from MarketScale’s publication, selected for the topics on this page.

Explore the publication ↗

MARKETSCALE ·

Airbnb bars hosts from assigning checkout chores starting November 20 ↗

Guests can no longer be required to strip beds, wash dishes, run laundry or haul trash. Hosts can still ask for the basics. Cleaning fees stay. The host community is split between relief and threats to leave, and the move pushes short-term rentals closer to a hotel standard.

Read the article ↗Selected by MarketScale with AI assistance. Independent publication coverage; not attributed to or endorsed by Melissa.

KEEP EXPLORING

Explore more perspectives.

Keep the conversation going.

Connect with Melissa on LinkedIn.

Connect on LinkedIn ↗