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News, updates, and expert insights from FANUC America.

FANUC America Corporation, headquartered in Rochester Hills, MI is the leading supplier of robots, CNC systems and factory automation. Follow this channel for the latest from FANUC America: product news, expert perspectives, and updates from the team.

8 episodesVisit website ↗
Channel Brief·FANUC America · 8 episodes
Updated Jun 18, 2026

AI and robots now limit factory output, not machines.

FANUC America and industry voices argue that intelligent manufacturing balances automation adoption with workforce upskilling. The channel grounds this in market scale, emerging technologies, and named practitioner experience.

FANUC America's channel argues that manufacturing competitiveness now hinges on integrating AI and robotics with intentional workforce development, not simply deploying machines. The content supports this through industry scale data, concrete examples from FANUC executives on vision and machine learning in production, and repeated framing of the sector as moving from deployment to strategic workforce balance.

Drawn from Roadmap into the Future of Intelligent Manufac… and 3 more →

“We help solve manufacturing challenges.”

Mike Cicco, President and CEO of FANUC America Corporation

By the numbers

$504.38B

global industrial automation market projected by 2033

10.5%

compound annual growth rate for global industrial automation 2025-2033

450,000 sq ft

exhibition space at Automate 2026 at McCormick Place Chicago

1,000+

exhibitors at Automate 2026

What the channel argues

DataGlobal industrial automation market valued at $226.76B in 2025, projected $504.38B by 2033 at 10.5% CAGR.→
DataAutomate 2026 drew 50,000+ attendees across 1,000+ exhibitors and 450,000 sq ft at McCormick Place, largest in show's 50-year history.→
InsightPhysical AI, teaching robots through demonstration rather than explicit programming, emerged as defining theme at Automate 2026.→
InsightU.S. remains second-largest manufacturer globally by output, second only to China, driven by robotic automation adoption.→
InsightNVIDIA-sponsored Humanoid Robot Pavilion and dedicated forum signal sector moving from demonstration to deployment discussions.→
InsightEric Potter, Director of Engineering at FANUC America, highlighted vision, force sensors, torque sensors, and machine learning as reshaping manufacturing capability.→

What you'll learn

•The industrial automation market is doubling in size over eight years at 10.5% CAGR, with U.S. growth exceeding 10% annually through 2033.
•Manufacturing competitiveness now requires balancing rapid automation adoption with deliberate workforce development and retention strategies.
•Robots must now see, feel, and learn: vision systems, force and torque sensors, and machine learning are redefining what manufacturing robots can do.
•Humanoid robotics and physical AI are transitioning from research demonstrations to real deployment discussions across the industry.

What to do about it

→Audit your automation roadmap: confirm whether AI and machine learning, not just machinery, are limiting your current production output.
→Design a workforce upskilling program tied to automation rollout, ensuring your team can manage and learn from intelligent systems, not just operate them.
→Evaluate physical AI and vision-based robot training methods for your production lines, moving away from explicit programming where demonstration-based learning fits.

Who and what shows up

Mike Cicco

President and CEO of FANUC America Corporation

Articulated FANUC's core mission to solve manufacturing challenges and discussed industry adaptation during the pandemic.

Eric Potter

Director of Engineering at FANUC America

Highlighted vision systems, force and torque sensors, and machine learning as key technologies reshaping manufacturing capability.

Matt Gresens

Sr. District Manager at FANUC America Corporation

Emphasized FANUC's commitment to providing best-in-class robotic options and showed how industry events build symbiotic integrator relationships.

Evan Beard

CEO of Standard Bots

Delivered keynote on physical AI, teaching robots through demonstration, as a defining emerging approach at Automate 2026.

Association for Advancing Automation (A3)

Industry association

Organized Automate 2026 as a record-breaking event with 50,000+ attendees, 1,000+ exhibitors, and 200+ speakers, framing it as the most consequential in the show's 50-year history.

Questions this channel answers

Q

How should manufacturers balance automation adoption with workforce development?

Manufacturers must integrate AI and robotics while strategically upskilling their workforce to remain competitive. The manufacturing industry must balance rapid adoption of automation technologies with the crucial need to develop and retain a skilled workforce.

Roadmap into the Future of Intelligent Manufacturing: Ho… →
Q

What role do vision systems and sensors play in modern manufacturing robotics?

Vision, force sensors, torque sensors, machine learning, and tactical feedback enable robots to see, feel, and learn from previous cycles, fundamentally expanding what manufacturing robots can accomplish.

Beyond The Concept: The Role Robotics Plays in the Futur… →
Q

Is the U.S. still a significant manufacturing hub?

Yes, the U.S. is the second-largest manufacturer in the world by output, second only to China, and is experiencing steady and substantial growth after earlier declines.

Robotic Automation in American Manufacturing: Its Rise, … →
Q

What does the shift to humanoid robots and physical AI signal for the industry?

The emergence of NVIDIA-sponsored Humanoid Robot Pavilions and dedicated forums at major industry events signal that the sector is moving from demonstration to deployment discussions around embodied robotics.

A3's Automate 2026 puts humanoid robots, industrial AI, … →
Topics:Industrial robotics and automationArtificial intelligence in manufacturingWorkforce upskilling and retentionHumanoid robots and embodied AIPhysical AI and machine learning
Themes:Intelligent manufacturing demands workforce partnership, not replacementAI and sensor fusion now define robot capability, not mechanics aloneManufacturing scale and market opportunity are real: $504B by 2033

Industry context

Manufacturers are scaling automation beyond pilot projects, with AI and sensor integration increasingly central to industrial robot capability and deployment strategy.