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Contributors›Adam Coughran
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President, Safety & Security Expert

Adam Coughran

Adam Coughran is an industry leader in safety and security training for schools, businesses, and organizations. Adam is a veteran of Southern California law enforcement who utilized his expertise to found Safe Kids Inc. and Standards Training Group, organizations dedicated to helping deter crime and mitigate violence. He’s been recognized as one of the “Go-To” experts for national media outlets, appearing on NBC’s Today Show, ABC’s Good Morning America, FOX’s Nancy Grace, HLN’s MichaeLA, CBS This Morning, and numerous live interviews in addition to a contributing author to Newsweek Magazine.

10 articlesLinkedIn ↗
Contributor Brief·Adam Coughran · 10 articles
Updated May 10, 2024

Safety requires layered systems that anticipate threats, not just document them

Coughran argues that effective safety infrastructure must shift from reactive documentation to predictive intervention across physical and digital domains. He contends that layered, integrated systems—combining access control, audio technology, video intelligence, and communication redundancy—create measurable organizational advantages where single-solution approaches fail.

multiple states

classroom acoustic conditions vary too widely across nation

“AI-powered video systems now anticipate threats rather than simply documenting them after incidents occur.”

Video Monitoring for Public Safety is Now in a Predictive Era

Evidence strength of Coughran's core safety intervention claims across domains

Predictive video monitoring prevents active threats8
Layered access control creates measurable advantages8
Audio technology closes equity gaps for struggling learners7
Low-tech communication tools outperform modern systems under pressure7
Executive modeling reduces workplace injury rates6

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22%Predictive video
Predictive video monitoring prevents active threats
Layered access control creates measurable advantages
Audio technology closes equity gaps for struggling learners
Low-tech communication tools outperform modern systems under pressure
+1 more

2+ layers

minimum integrated systems needed for effective institutional safety

Low-tech communication tools can be more reliable than modern systems when safety depends on it.

Radios and School Safety: Are Walkie Talkies a True Safety Net?

Traditional safety drills fall short in preparing students for real-world threats.

The HERO Program's Perspective on the Evolution of School Safety

“When executives model safe behaviors consistently, their teams follow suit.”

Themes:Predictive infrastructure beats reactive response in safety systemsLayered, integrated approaches create measurable organizational advantagesTechnology equity directly correlates with institutional safety outcomes

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