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U S Broadcasting Rights

8 articles from Sports & Entertainment practitioners

The NHL's new production operation will serve six teams ahead of U.S. rights talks

The NHL's new production operation will serve six teams ahead of U.S. rights talks

The NHL's new production operation will serve six teams this season, and all their distribution deals include Prime Video. Exclusive U.S. talks open Jan. 1.

MarketScale Newsroom·Oct 1, 2026

Serie A stays with CBS one more year, plans U.S. bid after World Cup

CBS keeps Serie A's 420-match U.S. package for 2026-27 at reportedly flat money, with Serie A planning a post-World Cup return to market, per SBJ.

MarketScale Newsroom·Sep 19, 2026
Sports rights deals are being won with data and distribution, not bigger checks

Sports rights deals are being won with data and distribution, not bigger checks

New survey data and fresh rights moves show platforms are negotiating for reach, data and packaging, while local carriage deals get more targeted.

MarketScale Newsroom·Sep 2, 2026
24 million Spanish-language World Cup viewers are changing how sports content gets made

24 million Spanish-language World Cup viewers are changing how sports content gets made

Rights holders are treating translation, clipping and metadata as production infrastructure, not an add-on, to reach new markets and monetize beyond the live fe

MarketScale Newsroom·Aug 30, 2026
Apple’s 5-year U.S. F1 deal treats sports rights like a product bundle

Apple’s 5-year U.S. F1 deal treats sports rights like a product bundle

Apple’s five-year U.S. F1 package starts in 2026, and it’s priced like a rights deal but built like a product bundle.

MarketScale Newsroom·Aug 29, 2026
As World Cup arrives in the US, creator-access clauses reshape broadcast rights deals

As World Cup arrives in the US, creator-access clauses reshape broadcast rights deals

FIFA secures broadcast deals in 220+ territories, embeds creator access into rights frameworks, and strikes a YouTube live-streaming partnership for the 2026 Wo

MarketScale Newsroom·Jun 17, 2026
As the World Cup hits US soil, creator-access clauses move into broadcast rights deals

As the World Cup hits US soil, creator-access clauses move into broadcast rights deals

FIFA's decade-old concession to Fox locked in $485M for rights experts value at up to $1.5B, reshaping how sports media rights are negotiated.

MarketScale Newsroom·Jun 17, 2026
Tailoring Sports Content to Meet Fans Where They Are: From Radio to Streaming with Stephi Blank

Tailoring Sports Content to Meet Fans Where They Are: From Radio to Streaming with Stephi Blank

Sports leagues that adapt their content strategy across platforms see stronger fan engagement and loyalty

Stephi Blank·Mar 24, 2024
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