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Sports Streaming

6 articles from Sports & Entertainment practitioners

67 Red Wings games will air on Detroit SportsNet, streaming runs through MLB App

67 Red Wings games will air on Detroit SportsNet, streaming runs through MLB App

Sixty-seven Detroit Red Wings regular-season games are expected to air on Detroit SportsNet in 2026-27, with in-market streaming available in the MLB App.

MarketScale Newsroom·Sep 21, 2026
YouTube TV adds ESPN Unlimited inside the app as ESPN raises DTC prices

YouTube TV adds ESPN Unlimited inside the app as ESPN raises DTC prices

YouTube TV added ESPN Unlimited in-app as ESPN lifts DTC prices on Sept. 17, shifting how operators should value bundled sports streaming versus stand-alone tie

MarketScale Newsroom·Sep 3, 2026
The NBA’s local streaming hub is shaping up as a billion-dollar procurement for 25-29 teams

The NBA’s local streaming hub is shaping up as a billion-dollar procurement for 25-29 teams

NBA and YouTube are in advanced talks on a 2027-28 local-games hub that could top $1B, with team count, geofencing, and RSN coexistence driving the spec.

MarketScale Newsroom·Sep 3, 2026

Snow League’s NBC, Peacock and YouTube plan makes Season Two a production workflow test

The Snow League adds YouTube simulcasts, >50 hours on Peacock, and a second U.S. stop. For media ops teams, it’s a multi-platform workflow problem.

MarketScale Newsroom·Sep 2, 2026
DAZN becomes a new way to buy Monumental+ in Washington’s live sports market

DAZN becomes a new way to buy Monumental+ in Washington’s live sports market

Monumental+ will become available through DAZN in a multiyear deal for the DC-Maryland-Virginia region, though a launch date is still TBD.

MarketScale Newsroom·Aug 28, 2026
Tailoring Sports Content to Meet Fans Where They Are: From Radio to Streaming with Stephi Blank

Tailoring Sports Content to Meet Fans Where They Are: From Radio to Streaming with Stephi Blank

Sports leagues that adapt their content strategy across platforms see stronger fan engagement and loyalty

Stephi Blank·Mar 24, 2024
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