Digital Media

The NHL's new production operation will serve six teams ahead of U.S. rights talks

The NHL's new production operation will serve six teams this season, and all their distribution deals include Prime Video. Exclusive U.S. talks open Jan. 1.

NFL Puts The Athletic Content on NFL.com, Renews TikTok Deal

The NFL finalized a deal placing The Athletic's articles on NFL.com and renewed a multiyear TikTok partnership, per Front Office Sports and MediaPost.

Presidio’s Resonate uses agentic AI to turn sports archives into searchable inventory

Presidio is pushing agentic AI into sports media ops, pairing Captivate fan experiences with Resonate back-end search, tagging, and clip generation on AWS Media

YouTube TV adds ESPN Unlimited inside the app as ESPN raises DTC prices

YouTube TV added ESPN Unlimited in-app as ESPN lifts DTC prices on Sept. 17, shifting how operators should value bundled sports streaming versus stand-alone tie

Sports rights deals are being won with data and distribution, not bigger checks

New survey data and fresh rights moves show platforms are negotiating for reach, data and packaging, while local carriage deals get more targeted.

Telestream and ScorePlay pipe live sports feeds into the media library

Telestream Vantage ingest now feeds ScorePlay’s media platform, turning live feeds into searchable clips faster and raising the bar for monitoring and metadata

As the World Cup hits US soil, creator-access clauses move into broadcast rights deals

FIFA's decade-old concession to Fox locked in $485M for rights experts value at up to $1.5B, reshaping how sports media rights are negotiated.

Tailoring Sports Content to Meet Fans Where They Are: From Radio to Streaming with Stephi Blank

Sports leagues that adapt their content strategy across platforms see stronger fan engagement and loyalty

College Football Should Step Up Its Fan Engagement Game to Capitalize on a Willing, Able, and Available Base

College football risks losing momentum to the NFL by failing to modernize its approach to keeping fans connected and invested year-round

Is AI in Hollywood a Creative Ally or Adversary? Actor Tom Schanley’s Take

New union contracts reveal how Hollywood is drawing boundaries around AI's role in creative work