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Technology In Marketing

11 articles from Software & Technology practitioners

RainFocus connects Adobe Workfront and AEM to event workflows, closing the manual data gap for enterprise marketing teams

RainFocus connects Adobe Workfront and AEM to event workflows, closing the manual data gap for enterprise marketing teams

RainFocus launched two Adobe Experience Manager integrations that sync session data and enforce brand governance across large-scale event programs.

MarketScale Newsroom·Jul 25, 2026
Kaspersky selects WebEngage for B2B marketing automation, treating data governance as a procurement requirement

Kaspersky selects WebEngage for B2B marketing automation, treating data governance as a procurement requirement

Kaspersky chose WebEngage for marketing automation after vetting it like a security product, with PII controls and secure access built in from day one.

MarketScale Newsroom·Jul 20, 2026
Metropolis: Weekly Drive-in

Metropolis: Weekly Drive-in

Metropolis “Weekly Drive In” reflects a new era of storytelling where AI meets real-world execution, turning everyday field performance into momentum. Centered on genuine conversions and local wins, the series highlights how the company is scaling not just through technology, but

MarketScale·Apr 15, 2026
CG Infinity’s Salesforce Practice: Built for Adoption, Execution, and Results

CG Infinity’s Salesforce Practice: Built for Adoption, Execution, and Results

Pooja Arya, VP of Delivery and Technical Solutions Leader at CG Infinity, reflects on a recent Salesforce engagement that exemplified what meaningful delivery looks like when execution, alignment, and outcomes come together. The project involved a full Salesforce implementation spanning Sales Cloud, Service Cloud, and Marketing Cloud, and was delivered on time despite significant…

Cg Infinity·Jan 31, 2026
How CG Infinity’s Salesforce Practice Delivers Measurable Client Impact

How CG Infinity’s Salesforce Practice Delivers Measurable Client Impact

CG Infinity’s Salesforce practice focuses on delivering clarity, discipline, and real outcomes—helping clients avoid unnecessary spend while building only what truly drives value. With deep expertise across Marketing Cloud, Sales Cloud, and Service Cloud, CG Infinity partners closely with clients to deliver focused, high-impact solutions that make a measurable difference. Jeff Abernathy, VP of…

Cg Infinity·Jan 31, 2026
Biometric Face Authentication Moves from High-Security to High-Convenience

Biometric Face Authentication Moves from High-Security to High-Convenience

Facial recognition technology has long hovered on the fringe of mainstream adoption, promising futuristic solutions but often shackled by high costs, limited applications, and public skepticism. In 2024, however, a pivotal shift is underway. Thanks to advances in edge devices, reduced price points, and changing attitudes toward digital identity, biometric face authentication is now…

Software And Technology·Apr 1, 2025
RSA 2023 Recap

RSA 2023 Recap

A recap of RSA 2023’s key moments.

Software And Technology·May 23, 2023
Affiliate Program Podcast

Affiliate Program Podcast

The affiliate program at Extensis allows partners to share a unique link and earn a commission for every sale made through that link. The program was launched to provide an easy solution for partners to refer customers to Extensis. Affiliates can sign up on the partner Stack platform, receive a customizable link, and share it…

Software And Technology·Jan 1, 2023
Client testimonial Altered State

Client testimonial Altered State

Andrew Ockene from Altered State chats with Extensis to learn how he can maximize the value of Connect Fonts. Andrew discusses the developments in the font software industry and the features he finds useful. He also learns about new features for Connect Fonts.

Software And Technology·Jan 1, 2023
Customer Success with Kelly Benefits

Customer Success with Kelly Benefits

Kelly Benefits discusses how Connect Fonts is key to how they operate. Extensis take customer feedback to make products better!

Software And Technology·Jan 1, 2023
How COVID-19 Changed the Marketing Game

How COVID-19 Changed the Marketing Game

COVID-19 reshaped the landscape for every industry and every area of business. And while logistics and supply-chain issues may grab all the headlines, marketing changed a lot during the pandemic. Shockoe’s Dan Cui, VP of Sales & Business Development, and Dexter Williams, Digital Marketing Strategist, came together to share their insights on the shifts COVID-19…

Dan Cui·Apr 22, 2022
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