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Enterprise Tech

30 articles from Software & Technology practitioners

Buying AI tools isn't enough: two reports show strategy, not spend, drives enterprise returns

Buying AI tools isn't enough: two reports show strategy, not spend, drives enterprise returns

BCG and Ramp/Revelio Labs data show 66% of regular AI users get little guidance, and strategic clarity outperforms tool access in measurable impact.

MarketScale Newsroom·Jul 13, 2026
B2B Tech Asia Expo 2026 puts agentic AI at the center of enterprise automation

B2B Tech Asia Expo 2026 puts agentic AI at the center of enterprise automation

Jakarta's B2B Tech Asia Expo 2026 showcased agentic AI and no-code agent deployment as the next frontier for enterprise operations in Asia-Pacific.

MarketScale Newsroom·Jul 12, 2026
B2B Tech Asia Expo 2026 puts agentic AI at the center of enterprise automation

B2B Tech Asia Expo 2026 puts agentic AI at the center of enterprise automation

B2B Tech Asia Expo 2026 in Indonesia spotlighted agentic AI as the next step beyond generative AI, with demos showing no-code agent deployment.

MarketScale Newsroom·Jul 12, 2026
Cognizant expands Google Cloud partnership to put Gemini Enterprise into 200,000 hands

Cognizant expands Google Cloud partnership to put Gemini Enterprise into 200,000 hands

Cognizant and Google Cloud are scaling Gemini Enterprise across 200,000 associates and joint clients, with a contact center deployment already lifting first-con

MarketScale Newsroom·Jul 12, 2026
Kyndryl report: AI is in 57% of enterprise core processes, but workforce readiness is falling behind

Kyndryl report: AI is in 57% of enterprise core processes, but workforce readiness is falling behind

Kyndryl's 2026 People Readiness Report finds AI embedded in most enterprises, yet only 23% of leaders say their workforce is fully prepared.

MarketScale Newsroom·Jul 11, 2026
Shadow AI is outpacing enterprise governance, Smarsh study finds

Shadow AI is outpacing enterprise governance, Smarsh study finds

Only 26% of enterprises say AI governance keeps pace with deployment, and just 30% can detect shadow AI, per new Smarsh research.

MarketScale Newsroom·Jul 10, 2026
Southeast Asian enterprises cut vendor onboarding from 5 days to 4 hours with agentic AI

Southeast Asian enterprises cut vendor onboarding from 5 days to 4 hours with agentic AI

SEA enterprises are moving past AI pilots. A multi-agent workflow cut vendor onboarding time by 95%, signaling where enterprise AI is heading in 2026.

MarketScale Newsroom·Jul 10, 2026
Logicalis earns Microsoft Frontier Partner status as enterprise AI deployments move past the pilot stage

Logicalis earns Microsoft Frontier Partner status as enterprise AI deployments move past the pilot stage

Logicalis has achieved Microsoft Frontier Partner status and a Copilot specialization, signaling readiness to scale enterprise AI with governance built in.

MarketScale Newsroom·Jul 10, 2026
OpenAI, Anthropic, and Google are competing for startups with credit packages topping $3M

OpenAI, Anthropic, and Google are competing for startups with credit packages topping $3M

AI model makers are flooding early-stage startups with computing credits and steep discounts, reshaping how enterprise teams should evaluate vendor lock-in risk

MarketScale Newsroom·Jul 9, 2026
Microsoft launches $2.5B AI implementation subsidiary with 6,000 embedded engineers

Microsoft launches $2.5B AI implementation subsidiary with 6,000 embedded engineers

Microsoft Frontier Co. deploys 6,000 engineers directly into enterprise clients, following similar moves by AWS, Anthropic, and OpenAI.

MarketScale Newsroom·Jul 9, 2026
Half of enterprises hit by AI agent security incidents as deployments surge, DigiCert finds

Half of enterprises hit by AI agent security incidents as deployments surge, DigiCert finds

A DigiCert survey of 1,001 IT leaders finds 78% encountered AI security issues in six months, yet only half have formal governance programs.

MarketScale Newsroom·Jul 9, 2026
Southeast Asia's enterprise AI push hits a familiar wall: data, talent, and integration debt

Southeast Asia's enterprise AI push hits a familiar wall: data, talent, and integration debt

SEA enterprises are accelerating AI investment, but legacy infrastructure, talent gaps, and ERP friction continue to stall real deployment.

MarketScale Newsroom·Jul 8, 2026
B2B tech lead gen in 2026 is a timing problem, not a volume problem

B2B tech lead gen in 2026 is a timing problem, not a volume problem

Enterprise tech buyers finish 60–70% of their research before talking to a rep. The pipeline gap lives in that window, not in list size.

MarketScale Newsroom·Jul 8, 2026
Enterprise AI's adoption gap: investment is up, but security, data, and accountability are lagging

Enterprise AI's adoption gap: investment is up, but security, data, and accountability are lagging

86% of C-suites are raising AI budgets, yet only 32% report sustained impact. Prompt injection, shadow AI, and data gaps explain why.

MarketScale Newsroom·Jul 8, 2026
Uber, Starbucks AI investments expose enterprise ROI gap

Uber, Starbucks AI investments expose enterprise ROI gap

Uber burned its full 2026 AI budget in four months. Starbucks killed an AI inventory system after nine. Here's what enterprise operators must do differently.

MarketScale Newsroom·Jul 8, 2026
Accenture and Google Cloud launch agentic AI suite for midmarket companies under $3B in revenue

Accenture and Google Cloud launch agentic AI suite for midmarket companies under $3B in revenue

Accenture Edge and Google Cloud are bringing pre-built agentic AI tools to midmarket firms, targeting a segment that faces enterprise-scale pressures with fewer

MarketScale Newsroom·Jul 7, 2026
B2B tech lead gen in 2026 is a timing problem, not a volume problem

B2B tech lead gen in 2026 is a timing problem, not a volume problem

Buyers finish 60–70% of vendor research before talking to a rep. Here's what that means for how enterprise tech teams structure outbound.

MarketScale Newsroom·Jul 7, 2026
AI cost reality bites: Uber, Starbucks, and the enterprise ROI reckoning

AI cost reality bites: Uber, Starbucks, and the enterprise ROI reckoning

Uber burned its entire 2026 AI budget in four months. Starbucks scrapped its AI inventory system after nine months. Enterprise operators are now demanding proof

MarketScale Newsroom·Jul 5, 2026
Microsoft launches Frontier Co. with $2.5B and 6,000 engineers to embed AI into enterprise operations

Microsoft launches Frontier Co. with $2.5B and 6,000 engineers to embed AI into enterprise operations

Microsoft's new Frontier Co. subsidiary will embed 6,000 engineers and consultants directly with enterprise clients to accelerate AI deployment.

MarketScale Newsroom·Jul 4, 2026
Enterprise AI cost controls arrive as Walmart, Uber, and Microsoft rein in usage

Enterprise AI cost controls arrive as Walmart, Uber, and Microsoft rein in usage

Major corporations are moving past open AI access and toward usage limits and ROI frameworks, signaling a new phase of enterprise adoption.

MarketScale Newsroom·Jul 2, 2026
AWS launches $1 billion Forward Deployed Engineering unit to accelerate enterprise AI adoption

AWS launches $1 billion Forward Deployed Engineering unit to accelerate enterprise AI adoption

AWS is investing $1 billion in a new Forward Deployed Engineering unit, seeding it with thousands of engineers to embed directly within enterprise customers.

MarketScale Newsroom·Jul 2, 2026
ServiceNow Just Deployed AI Across Every Major Business Function. Here's What Enterprise Leaders Need to Evaluate Before They Follow.

ServiceNow Just Deployed AI Across Every Major Business Function. Here's What Enterprise Leaders Need to Evaluate Before They Follow.

ServiceNow's Autonomous Workforce now covers IT, HR, finance, legal, procurement, CRM, and security. The results from early adopters are real. So are the governance questions every enterprise needs to answer first.

MarketScale·Jul 2, 2026
Genesys acquires Pinkfish to accelerate agentic AI in contact centers

Genesys acquires Pinkfish to accelerate agentic AI in contact centers

Genesys buys Pinkfish to fast-track AI agent deployments, while Couchbase and MongoDB each roll out new tools aimed at closing key gaps in enterprise AI.

MarketScale Newsroom·Jul 1, 2026
SpaceX's Orbital Data Centers Just Crossed From Speculation to Strategy. Here's What Enterprise Tech Leaders Need to Know.

SpaceX's Orbital Data Centers Just Crossed From Speculation to Strategy. Here's What Enterprise Tech Leaders Need to Know.

SpaceX has working hardware in orbit, an FCC filing for a large-scale satellite compute constellation, and a reported deal with Google. The Washington Post reports that orbital data centers have moved from thought experiment to a thesis serious infrastructure people are now tracking. Here is what enterprise technology leaders need to know.

MarketScale Newsroom·Jun 30, 2026
BlackBerry Is a B2B Enterprise Software Company Now. And the Numbers Prove It.

BlackBerry Is a B2B Enterprise Software Company Now. And the Numbers Prove It.

Most markets still price BlackBerry as a nostalgia trade. QNX revenue up 26%, adjusted EBITDA up 52%, a $1 billion royalty backlog, and a deepening NVIDIA partnership say otherwise. Here is what enterprise buyers and technology leaders need to understand.

MarketScale Newsroom·Jun 29, 2026
Enterprise AI moves from pilot to production in 2026, but gaps in governance and talent persist

Enterprise AI moves from pilot to production in 2026, but gaps in governance and talent persist

Two major 2026 AI surveys show enterprise adoption accelerating fast, while governance, talent, and operational readiness struggle to keep pace.

MarketScale Newsroom·Jun 25, 2026
Enterprise AI moves from pilot to infrastructure as agentic platforms define the next buying cycle

Enterprise AI moves from pilot to infrastructure as agentic platforms define the next buying cycle

Enterprise AI spending is accelerating fast, and agentic platforms are raising the bar on what production-ready deployment actually requires.

MarketScale Newsroom·Jun 25, 2026
Enterprise AI adoption shifts from pilot projects to core business strategy

Enterprise AI adoption shifts from pilot projects to core business strategy

Most enterprise AI pilots never scale. Here's what separates organizations that reach production from those stuck in perpetual experimentation.

MarketScale Newsroom·Jun 20, 2026
Publicis Sapient's 2026 enterprise AI report finds wide adoption but only 10% say it's core to operations

Publicis Sapient's 2026 enterprise AI report finds wide adoption but only 10% say it's core to operations

A survey of 1,550 AI decision-makers finds 73% of enterprises use AI regularly, yet just 10% call it core to how their business runs.

MarketScale Newsroom·Jun 18, 2026
Enterprise AI adoption shifts from pilot projects to core business strategy

Enterprise AI adoption shifts from pilot projects to core business strategy

Enterprise AI is moving beyond experimentation into full-scale deployment, reshaping operations, decision-making, and competitive positioning across industries.

MarketScale Newsroom·Jun 18, 2026
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