Engineering & Construction · Topic
Data Strategy
7 articles from Engineering & Construction practitioners
Do Your Friends Ever Ask You For Cleaning Tips
In a media landscape increasingly shaped by privacy constraints, data clean rooms have emerged as a quiet but powerful way for brands to collaborate without exposing sensitive information, even if, as Will Sepsis quips, some partners would still prefer that “ignorance is bliss.” That tension—between curiosity and caution—captures the moment we’re in, where understanding…
Workforce, Housing, and Growth: How Applied Digital Is Revitalizing a Rural Town Through AI Infrastructure
As AI infrastructure spreads beyond tech hubs and into America’s heartland, companies face a new imperative: not just to build facilities—but to build trust, local partnerships, and long-term value for the communities that host them. In Ellendale, North Dakota, Applied Digital’s Polaris Forge 1 campus has become a case study in what rural revitalization…
Automotive Advertising That Performs: Bedford Uses Speed, Creativity, and Data to Help Dealers Thrive Under Pressure
New vehicle prices have increased by over 27% since 2019, according to Edmunds. As affordability declines and tariffs intensify pressure on supply chains, dealerships are rethinking how they protect margins and build customer loyalty. Automotive advertising now demands fast, measurable results—without compromising long-term brand value. As The Drum recently noted, creativity is non-negotiable, especially…
The Right Content Strategy for Businesses: Why the Focus Should be on Data-Driven, Relevant Content
Brands that align messaging with buyer needs and authentic expertise generate stronger trust and engagement than those chasing every trend
AI Accelerators Are Just Getting Started With Powering On-Device AI. Will They Replace the Cloud?
Hardware advances are forcing a fundamental reckoning over where artificial intelligence processing happens and who controls it
The Future of AI in Data Centers: Navigating the Next Frontier in Computing with Bill Kleyman
AI's explosive demand is forcing data centers to rethink infrastructure and expand beyond traditional tech hubs
Amy Al-Katib’s Unique Journey in HVAC and Mission-Critical Industries
A journalism career pivot reveals how specialized B2B publishing unlocks influence in traditionally overlooked technical industries