# How the Nashville Predators and Bridgestone Arena Elevated Their Game Day Experience

Published 2020-07-02 · Updated 2026-03-26 · Sports & Entertainment on MarketScale
Canonical: https://www.marketscale.com/industries/sports-entertainment/nashville-predators-bridgestone-arena-elevated-experience

> Nashville may not seem like a traditional hockey town, but the Predators have cemented themselves as a mainstay in Music City. And, for fans heading to Bridgestone Arena for a game, the experience has become a can’t-miss night of entertainment, engagement and fun. “The reason to come down to Bridgestone Arena is that sense of…

Nashville may not seem like a traditional hockey town, but the Predators have cemented themselves as a mainstay in Music City. And, for fans heading to Bridgestone Arena for a game, the experience has become a can’t-miss night of entertainment, engagement and fun.

“The reason to come down to Bridgestone Arena is that sense of community,” said David Kells, Predators Senior Vice President of Entertainment and Marketing. “That sense of energy. … We’re called Smashville for a reason.”

That elevated gameday experience isn’t possible, however, without a holistic production solution to bring necessary efficiency to the Predators’ live production – without sacrificing quality and performance.

Ross Video’s Unified Venue Control Solution helps make that happen, bringing more streamlined capabilities to the Predators’ gameday production. Instead of operating individual screens, ribbon boards and more individually, crews can oversee them all from one place.

“What we really were looking for was something that could be integrated from the dead-last row all the way up to right up against the glass,” Kells said. By working with Ross Video early on in the team’s efforts to modernize its gameday experience and production, a unique solution tailored to those goals was engineered.

Now, all-inclusive moments bringing together formerly disparate aspects of the arena’s AV solutions are not only possible – they’re magical.

—

**Follow us on social media for the latest updates in B2B!**

Twitter – [@MarketScale](http://twitter.com/MarketScale)

Facebook – [facebook.com/marketscale](http://facebook.com/marketscale)

LinkedIn – [linkedin.com/company/marketscale](http://linkedin.com/company/marketscale)

---
Source: MarketScale, https://www.marketscale.com/industries/sports-entertainment/nashville-predators-bridgestone-arena-elevated-experience. Published for AI indexing and citation; cite the canonical URL. Site guide for agents: https://www.marketscale.com/llms.txt