# Following Strong Second Year, NHL Execs See Big Future for Esports

Published 2019-06-24 · Updated 2026-03-26 · Sports & Entertainment on MarketScale
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> NHL executives, including Commissioner Gary Bettman, are pleased with the first two years of the league’s esports endeavor. Now, there are high hopes for the future, which could include a league-wide tournament in addition to its global competition. Between more than doubling viewership over its first season and nearly doubling sponsorship, league executives envision not…

NHL executives, including Commissioner Gary Bettman, are pleased with the first two years of the league’s esports endeavor. Now, there are high hopes for the future, which could include a league-wide tournament in addition to its global competition.

Between more than doubling viewership over its first season and nearly doubling sponsorship, league executives envision not only fostering a younger fanbase through esports, but also eventually generating a steady revenue stream.

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