Skip to content
MarketScale
‹ Back to IndustriesSoftware & Technology

What Can the U.S. Learn from European Drone Regulations?

In this exciting episode of Drones in America, host Grant Guillot had the pleasure of speaking with a drone industry leader and influencer Eszter Kovács, Founder of DroneTalks and Board Member of the Drone Industry Association Switzerland (DIAS) to begin. However, her current resume consists of much more including Advisory Board Member of the 2022…

This story was produced through MarketScale. See how Software & Technology teams put it to work with Executive Thought Leadership.

By Grant Guillot · Bvlos OperationsDiversity in the Drone IndustryDronesRevenue Growth
Share

Key takeaways

01

In this exciting episode of Drones in America, host Grant Guillot had the pleasure of speaking with a drone industry leader and influencer Eszter Kovács, Founder of DroneTalks and Board Member of the Drone Industry Association Switzerland (DIAS) to begin.

02

However, her current resume consists of much more including Advisory Board Member of the 2022…

In this exciting episode of Drones in America, host Grant Guillot had the pleasure of speaking with a drone industry leader and influencer Eszter Kovács, Founder of DroneTalks and Board Member of the Drone Industry Association Switzerland (DIAS) to begin. However, her current resume consists of much more including Advisory Board Member of the 2022 Commercial UAV Expo; Founder and CEO of Manageld; and Steering Committee Member at AUVSI (Association for Unmanned Vehicle Systems International).

To say Kovács is at the forefront of the industry driving change, supporting diversity, and setting the stage for the future is quite an understatement. The conversation opens with an inside look at the forthcoming 2022 Commercial UAV Expo in Las Vegas From September 6-8. This expo is an international trade show highlighting the latest technologies and addressing various topics and challenges in the operation of commercial unmanned aircraft systems (UAS).

Kovács noted that this year’s expo has a strong focus on diversity within the industry. And, “they will focus on verticals and the use of drones in different industries which is really exciting because I think they understood that the time is here to scale the market and the question, how can we scale, which use cases are the ones which really create revenue.”

The conversation continued to look at the role diversity plays in driving revenue. “I used to say, hey, you don’t do me a favor including me in the discussion. That’s your own business benefit because if you listen to only one perspective of a product when you create it, then you’re going to have only one perspective of a user,” said Kovács.

Having only one user perspective doesn’t support revenue growth as it limits a company’s potential market. Kovács continues to note that diversity is not a favor, it’s an intelligent business decision that gives a company an advantage. She also notes that diversity goes well beyond simply including women, it includes race, education, bringing people in from different industries, etc.

The industry is only 8-10 years old so now is the time to set the tone for the future. At present, there are a lot of individuals in the industry with an aviation background. However, Kovács believes it’s important to bring people into the industry with a wide variety of backgrounds to fill roles across all business sectors such as marketing, operations, and sales. With an industry estimated to grow 20% year-over-year for the foreseeable future, it’s a great time to get into the drone game.

Examining the Impact of DroneUp Preparing For One Million Package Deliveries Per Year

Draganfly CEO Shares Where the Company is Seeing Record Revenue

About the author

GG
Grant Guillot

Software & Technology: are you visible to AI?

Before they reach out, Software & Technology buyers ask AI engines which vendors to trust. See how AI describes your company today, and where competitors show up instead.

Free workspace

You just read one Software & Technology expert. Imagine publishing your whole team.

This article was produced through MarketScale. Create a free workspace and turn your own team's Software & Technology expertise into the articles, video, and social content B2B marketing buyers in your industry are searching for. No credit card, no demo required.

NPS +73 · 1,000+ creators · 38+ countries

What you get, free

Your own MarketScale Studio workspace
One video edit a month, on us
AI writing, editing, and publishing tools
In-platform coaching to learn the system

More Software & Technology Insights

Enterprise AI hits an inflection point: governance, agentic systems, and the ROI reckoning

Enterprise AI hits an inflection point: governance, agentic systems, and the ROI reckoning

Enterprise AI is transitioning from experimentation to a focus on accountability. Key areas now influencing success include agentic systems, budget scrutiny by CFOs, and robust data governance initiatives. These factors play a critical role in determining the efficacy and ROI of AI implementations in businesses.

  • 01Agentic systems are becoming crucial in enterprise AI for ensuring efficient, autonomous decision-making.
  • 02CFOs are scrutinizing AI investments more closely to ensure their alignment with budget constraints and ROI goals.
  • 03Robust data governance is essential in capturing the full potential of enterprise AI.

Jul 21, 2026

AI governance gaps are blocking enterprise scale-up across the Middle East

AI governance gaps are blocking enterprise scale-up across the Middle East

AI governance challenges are preventing many businesses in the Middle East from scaling up their AI deployment. While technology advancements are not a barrier, the lag in internal governance frameworks is slowing down AI adoption. Addressing these governance gaps can accelerate the integration of AI within enterprises.

  • 01AI adoption in the Middle East is hindered by outdated internal governance frameworks.
  • 02Technology is not the limiting factor for AI deployment; governance is.
  • 03Improving governance frameworks can accelerate AI scale-up in enterprises.

Jul 21, 2026

Palo Alto Networks CEO puts a number on the AI cost problem: 90% token price drop needed

Palo Alto Networks CEO puts a number on the AI cost problem: 90% token price drop needed

Nikesh Arora, CEO of Palo Alto Networks, stated that for enterprise AI to scale, token costs must decrease by 90% within two years. He highlighted that high costs have already impacted companies like Uber, which spent its full-year AI budget by April.

  • 01Token costs for AI need to decline by 90% in two years for scalability.
  • 02Uber exhausted its annual AI budget by April due to high costs.

Jul 20, 2026

Explore More Software & Technology Insights

Read more expert perspectives from across Software & Technology.

Browse Software & Technology Hub

About the Expert

GG
Grant Guillot

For B2B teams

Your experts could be publishing here

Stories like this one run on content MarketScale captures from real practitioners. See how your team's expertise becomes coverage in Software & Technology and beyond.

Book a 15-minute demo

Or call us. No forms required. We pick up. 214-945-2512