# The Secret Sauce to Business Success? Employee and Customer Satisfaction By Matt Brost · Published 2023-08-22 · Updated 2026-03-19 · Retail on MarketScale Canonical: https://www.marketscale.com/industries/retail/the-secret-sauce-to-business-success-employee-and-customer-satisfaction > When businesses prioritize both employee and customer happiness, exceptional results follow across every level of operations ## Key points - When businesses prioritize both employee and customer happiness, exceptional results follow across every level of operations Block Field Employee and customer satisfaction are critical cornerstones of a successful business model, and they form the underpinning of this enlightening conversation on Excellence Culture between [**Matt Brost**](https://www.linkedin.com/in/matt-brost-83b3ab14/) of [**Lockton**](https://global.lockton.com/us/en) and [**John Kundmueller**](https://www.linkedin.com/in/johnkundmueller/), President of [**Freedom Park**](https://www.freedomparkdfwvalet.com/). > Employee and customer satisfaction are critical cornerstones of a successful business model. They explore the pursuit of excellence in various aspects of life, from the boardroom to the storeroom. Matt expresses admiration for the exceptional service provided by Freedom Park and their dedicated employees. John shares insights about his upbringing, values, and personal journey, including his time in the Marine Corps. He also reveals the early days of Freedom Park, highlighting their unique concept of valet parking at airports.