# Is “Pay by Text” the Next Evolution of Ecommerce?

Published 2021-10-21 · Updated 2026-03-19 · Retail on MarketScale
Canonical: https://www.marketscale.com/industries/retail/is-pay-by-text-the-next-evolution-of-ecommerce

> Key Points: Pay by Text is increasing in popularity, especially during the pandemic. Text messaging increases customer engagement and payment. More industries are using pay by text, including the healthcare industry. Commentary: There are a couple of things that are always going to be a constant. The sun will rise, and the sun will…

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### Key Points:

- *Pay by Text is increasing in popularity, especially during the pandemic.*
- *Text messaging increases [customer engagement](https://www.healthleadersmedia.com/revenue-cycle/32-people-will-pay-their-medical-bill-within-5-minutes-getting-text-about-it) and payment.*
- *More industries are using pay by text, including the healthcare industry.*

### *Commentary:*

*There are a couple of things that are always going to be a constant. The sun will rise, and the sun will set. And, bills are always going to be due. Across several industries, we are starting to see a “Pay by Text” format, in which consumers can access and pay their bill through a text message, rather than paying in person or through the mail. MarketScale Host Justin Honore talked with [Larry Talley](https://www.linkedin.com/in/larrytalley/), Founder & CEO, [Everyware](https://www.everyware.com/), which offers simple billing solutions for organizations in a wide variety of industries. Talley talked about seeing more industries join this movement and which ones are best suited for it.*

### *Abridged Thoughts:*

*Pay by text is a great payment method that really works on your own time. That’s the beauty of a text message. It’s not like a live chat or a phone call, so it really gives you the flexibility to pay when it’s convenient for you. Pay by text for industries such as nonprofits where we played a major role in collecting donations, where you just text the word “give,” and it will ask you, “How much?” It’s a great way to see that playout, especially through COVID when people couldn’t congregate or go to church. It’s really great to see our platform play such a role in collecting money for those nonprofits.*

*Every industry is trying to increase patient and customer engagement. I like to call it “payment engagement.” Healthcare providers can increase patient engagement through text messaging.* 

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