# Exploring the New Consumer Behaviors That Will Reshape the Physical Store

Published 2020-06-01 · Updated 2026-07-23 · Retail on MarketScale
Canonical: https://www.marketscale.com/industries/retail/exploring-the-new-consumer-behaviors-that-will-reshape-the-physical-store

> Next week, PSFK and Retail Innovation Week are kicking off the Future of Retail Festival, an online, three-day event for the retail community to share ideas and help build the future of retail. The host of MarketScale’s retail podcast, Retail Refined, Melissa Gonzalez will be hosting a webinar titled The New Consumer Behaviors That Will Reshape The Physical Store…

Next week, [PSFK](https://www.psfk.com/) and [Retail Innovation Week](https://www.youtube.com/channel/UCmMMj8UH5QLdCXHh8qrvTxA) are kicking off the [Future of Retail Festival](https://www.youtube.com/watch?v=tOVbUez7rvs), an online, three-day event for the retail community to share ideas and help build the future of retail.

The host of [MarketScale’s](https://marketscale.com/industries/) retail podcast, [Retail Refined](https://marketscale.com/industries/podcast-network/retail-refined/), [Melissa Gonzalez](https://marketscale.com/industries/contributors/melissa-gonzalez/) will be hosting a webinar titled [The New Consumer Behaviors That Will Reshape The Physical Store](https://retailinnovationweek.com/event/covid19-retail-technology-innovation-2/) on June 9th. During the session, she will cover how stores will approach the reallocation of front-of-house and back-of-house employees to better serve new logistical needs and customer expectations.

For more information or to register for the seminar, you can visit [Retail Innovation Week.](https://www.youtube.com/watch?v=tOVbUez7rvs)

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### [Listen To Previous Episodes of Retail Refined Right Here!](https://marketscale.com/industries/podcast-network/retail-refined/)

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