# Virtual Experiences Should Not Be Recreations of Physical Ones

Published 2021-04-07 · Updated 2026-03-18 · Professional AV on MarketScale
Canonical: https://www.marketscale.com/industries/pro-av/virtual-experiences-should-not-be-recreations-of-physical-ones

> Whether you’re an integrator, a designer or simply a label-defying creative, the experience is everything. Host Bryan Meszaros explores the story behind the exhibit to understand how a carefully crafted experience traps into the human experience to connect people to place.   The evolution of experience design is here. It certainly wasn’t a static element for brands,…

*Whether you’re an integrator, a designer or simply a label-defying creative, the experience is everything. Host [Bryan Meszaros](https://marketscale.com/industries/contributors/bryan-meszaros/) explores the story behind the exhibit to understand how a carefully crafted experience traps into the human experience to connect people to place.*

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