# Univision Announces Merger with Televisa, Forming Spanish-Language Media Conglomerate

Published 2021-04-26 · Updated 2026-06-09 · Professional AV on MarketScale
Canonical: https://www.marketscale.com/industries/pro-av/univision-announces-merger-with-televisa-forming-spanish-language-media-conglomerate

> Univision announced a merger with Televisa, which comes as a massive announcement for Spanish-language media. What are some of the implications of this partnership, and what impact will it have on the new corporate structure of Spanish-language media? Voice of B2B, Daniel Litwin, talks with Ivan Parron, Partner of PARRON LAW, who has 20+ years…

[Univision announced a merger with Televisa](https://variety.com/2021/tv/news/univision-televisa-merger-spanish-deal-1234950743/), which comes as a massive announcement for Spanish-language media. What are some of the implications of this partnership, and what impact will it have on the new corporate structure of Spanish-language media?

Voice of B2B, Daniel Litwin, talks with Ivan Parron, Partner of [PARRON LAW](http://parronlaw.com/), who has 20+ years of legal and executive experience in the television, music, motion picture and sports industries. He previously served as an in-house attorney for Universal Music Group, CEO & founder of Ritmoteca.com, the world’s first legal source for downloadable Latin music via the Internet.

The duo talked on Marketscale TV about how the merger makes [them the largest Spanish-language media company in the U.S.](https://www.npr.org/2019/11/17/780312543/the-state-of-spanish-language-media-in-u-s) and Mexican market and about the legal implications of this merger and what it means for the corporate layout of Spanish-language media. [Latinos now make up nearly 20 percent of the U.S. population,](https://www.babbel.com/en/magazine/languages-in-north-america#:~:text=The%20United%20States%20has%20the,few%20of%20the%20Caribbean%20islands.) according to the[ Pew Research Center](https://www.pewresearch.org/fact-tank/2020/07/07/u-s-hispanic-population-surpassed-60-million-in-2019-but-growth-has-slowed/#:~:text=Between%202010%20and%202019%2C%20the,population%20growth%20over%20this%20period.). Further, they account for 52 percent of U.S. population growth from 2010 to 2019.

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“Everything right now is about diversity,” Parron said. “There is a vast movement amongst all the media companies, not just Spanish-language, but all the media companies in the United States are really putting a foot forward and huge effort to put diversity in their programming.”

This makes a lot of sense for the timing of this merger, and having them join forces gives them a more attractive angle to compete for viewership, and for future potential takeovers. The two companies have had a strong relationship for years, with Televisa requiring Univision to purchase a set amount of content, primarily telenovelas.

“The Spanish-language market for media is very unique. It has many different flavors,” Parron said.

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