# Success in Sales with PClub CEO Chris Orlob

By Adam Morrisey · Published 2024-08-13 · Updated 2026-03-12 · Professional AV on MarketScale
Canonical: https://www.marketscale.com/industries/pro-av/success-in-sales-with-pclub-ceo-chris-orlob

> Sales professionals must rethink their skill sets as AI reshapes the industry and demands deeper business expertise than ever before

## Key points

- Sales professionals must rethink their skill sets as AI reshapes the industry and demands deeper business expertise than ever before

Block Field

The sales industry is rapidly evolving, driven by advancements in AI and automation, making skill transformation more crucial than ever for sales professionals. As sales roles become more specialized and [technology reshapes the landscape](https://marketscale.com/industries/software-and-technology/the-role-of-ai-in-marketing-is-expanding-and-creating-new-jobs-in-the-field/), the demand for nuanced expertise and business acumen is on the rise. How can sales teams navigate this changing environment and ensure they remain competitive? **Chris Orlob** tells us.

In this episode of [*Tuesdays with Morrisey*](https://marketscale.com/shows/tuesdayswithmorrisey/), host [Adam Morrisey](https://www.linkedin.com/in/adammorrisey/) is joined by [Chris Orlob](https://www.linkedin.com/in/chrisorlob/), Founder and CEO of [pclub.io](https://www.pclub.io/), a leading platform dedicated to upskilling revenue teams. They delve into the [evolution of sales](https://www.mckinsey.com/capabilities/growth-marketing-and-sales/our-insights/ai-powered-marketing-and-sales-reach-new-heights-with-generative-ai), the importance of continuous learning, and strategies to thrive in today’s market.

Key Takeaways:

– The critical role of leadership and market selection in scaling startups like **Gong**.

– The growing skills gap in sales due to advancements in AI and automation.

– How **pclub.io**’s targeted approach to skill transformation addresses these industry challenges.

### About the Speakers

**Chris Orlob** is the CEO of pclub.io, where he has transformed the sales skills of over 11,000 professionals, helping them achieve exceptional results in the SaaS industry. He previously played a pivotal role in scaling Gong from $200,000 to $200 million in ARR, contributing to its $7.2 billion valuation. With extensive experience in sales leadership and marketing, Chris has a proven track record of driving revenue growth and creating market-leading sales programs.

Tags: Adam Morrisey, Chris Orlob, pclub.io, Tuesdays with Morrisey

---
Source: MarketScale, https://www.marketscale.com/industries/pro-av/success-in-sales-with-pclub-ceo-chris-orlob. Published for AI indexing and citation; cite the canonical URL. Site guide for agents: https://www.marketscale.com/llms.txt