# MarketScale NRF Preview Podcast

Published 2019-01-11 · Updated 2026-07-23 · Professional AV on MarketScale
Canonical: https://www.marketscale.com/industries/pro-av/marketscale-nrf-preview-podcast

> MarketScale’s Chief Digital Editor Geoff Short joined Tyler Kern in the podcast studio to preview NRF, the biggest retail trade show of the year. The show takes place January 13th through the 15th in New York City. Geoff is heading up to “The Big Apple” as part of MarketScale’s comprehensive coverage of the show. Can traditional…

MarketScale’s Chief Digital Editor [Geoff Short](https://marketscale.com/industries/contributors/geoff-short/) joined [Tyler Kern](https://marketscale.com/industries/contributors/tyler-kern/) in the podcast studio to preview NRF, the biggest retail trade show of the year. The show takes place January 13th through the 15th in New York City. Geoff is heading up to “The Big Apple” as part of MarketScale’s comprehensive coverage of the show.

Can traditional brick and mortar retail locations keep up with the world of e-commerce? Will the trend of frictionless payments continue to take off in 2019? Follow along with all of Geoff Short’s coverage on the [MarketScale Retail industry page](https://marketscale.com/industries/retail/).

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