# Listen: Unexpected Lessons from Points Hackers with Loren Gray of Hospitality Digital Marketing

Published 2018-08-20 · Updated 2026-07-23 · Professional AV on MarketScale
Canonical: https://www.marketscale.com/industries/pro-av/listen-unexpected-lessons-from-points-hackers-with-loren-gray-of-hospitality-digital-marketing

> It’s all about the points…or is it? In this episode of the Hospitality Podcast, we spoke with Loren Gray, author, speaker and host of the Hospitality Digital Marketing podcast about the ins and outs of the Starwood/Marriott acquisition, their customer loyalty programs and one particularly amusing hotel points hack. “It’s amazing how road warriors…

It’s all about the points…or is it? In this episode of the Hospitality Podcast, we spoke with Loren Gray, author, speaker and host of the Hospitality Digital Marketing podcast about the ins and outs of the Starwood/Marriott acquisition, their customer loyalty programs and one particularly amusing hotel points hack.

“It’s amazing how road warriors are gamifying the system to know how to move themselves up. I feel foolish that I didn’t know those things,” Gray says laughing. Plus we discuss what brand chains and independent hotels can learn from each other.

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