# Retail Legend, Arnie Cohen Discusses the Resurgence of Catalogs

By Christine Russo · Published 2023-09-20 · Updated 2026-06-08 · Professional AV on MarketScale
Canonical: https://www.marketscale.com/industries/pro-av/arnie-cohen-discusses-catalogs
Creator hub: What Just Happened

> Print's unexpected comeback reveals how tactile marketing is winning back consumers in an increasingly digital world

## Key points

- Catalogs are experiencing a resurgence in the digital age.
- Tactile marketing offers unique consumer engagement.
- Integration of modern technology helps maintain relevance.

Block Field

In the latest episode of [What Just Happened](https://marketscale.com/shows/what-just-happened/), host [Christine Russo](https://www.linkedin.com/in/christine-russo-3684604/) sits down with retail legend [Arnie Cohen](https://www.linkedin.com/in/arnold-cohen-37878/), CEO of **J. Peterman Company**, to discuss the surprising resurgence of catalogs in the digital age. Cohen delves into the tactile experience catalogs offer, the challenges faced during the COVID-19 pandemic, and the integration of **cart.com** into their tech stack. As the "catalog king," Cohen emphasizes the importance of evolving with the times while staying true to brand identity.

Tags: Arnie Cohen, catalogs., catalogues, Christine Russo, J. Peterman Company, retail insights, What Just Happened podcast

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