# Doctor Doug Will See You Now!

By Brian Urban · Published 2024-09-06 · Updated 2026-03-19 · Healthcare on MarketScale
Canonical: https://www.marketscale.com/industries/healthcare/doctor-doug

> A physician-leader explains how technology and personalized care are transforming mental health delivery at scale

## Key points

- A physician-leader explains how technology and personalized care are transforming mental health delivery at scale

Block Field

In an era where mental health challenges are front and center, the role of leaders like [**Douglas Newton**](https://www.linkedin.com/in/douglas-newton-md-mph-99544a109/), MD, MPH, becomes increasingly pivotal. As the Chief Medical Officer at [**Rula**](https://www.rula.com/), Doctor Doug is at the forefront of a healthcare revolution, navigating the complexities of behavioral health with a systems-focused approach. This episode of ["Healthcare Rethink,"](https://marketscale.com/shows/finthrive/) hosted by [**Brian Urban**](https://www.linkedin.com/in/brian-urban-8416b571/), examines how Newton redefines [mental health care](https://marketscale.com/industries/healthcare/hoops-to-hope-a-shared-journey-through-mental-health-challenges-and-shattering-stigmas/) by merging technology with personalized patient care.

Doctor Doug discusses his journey from focusing on infectious diseases to becoming a child psychiatrist and eventually leading Rula. The conversation explores how Rula, formerly known as PATH, differentiates itself in a crowded market by being a behavioral health provider group enabled by technology rather than driven by it. Newton emphasizes the importance of using technology to support, not replace, the human connection in mental health care, ensuring that quality care is always at the forefront.

> Newton emphasizes the importance of using technology to support, not replace, the human connection in mental health care, ensuring that quality care is always at the forefront.

As the episode unfolds, Doctor Doug shares insights into Rula's strategy for addressing mental health across diverse populations and varying age groups. With a focus on preventing loneliness and isolation, Newton underscores the importance of early interventions and continuous support for maintaining wellness. The discussion also touches on the innovative ways Rula integrates AI and technology to enhance patient care without compromising the crucial human element in behavioral health.

For those interested in the future of mental health care, this episode offers a glimpse into how leaders like Newton are shaping a more connected, compassionate, and effective healthcare system.

Tags: Brian Urban, Doctor Doug, Douglas Newton, FinThrive, Healthcare Rethink podcast, mental health care, Rula

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