# FinTech Meets FoodTech at GroceryShop 2021

Published 2021-09-16 · Updated 2026-03-19 · Food & Beverage on MarketScale
Canonical: https://www.marketscale.com/industries/food-beverage/fintech-meets-foodtech-at-groceryshop-2021

> Key Points: Groceryshop 2021 is taking place September 19-22 in Las Vegas. A key topic of conversation will be centered around the convergence of FinTech and FoodTech. FoodsPass is excited to debut their new new B2B brand portal, which offers free hyper-personalized advertising for restaurants and food brands. Commentary: The motto for Groceryshop 2021 is,…

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Key Points:

- Groceryshop 2021 is taking place September 19-22 in Las Vegas.
- A key topic of conversation will be centered around the convergence of FinTech and FoodTech.
- FoodsPass is excited to debut their new new B2B brand portal, which offers free hyper-personalized advertising for restaurants and food brands.

Commentary:

The motto for [Groceryshop 2021](https://groceryshop.com/) is, “Reconnect with your community. Reimagine the future.” As the industry undergoes a massive transformation due in large part to COVID-19, there has never been a better time to evaluate what the future holds for consumer packaged goods and grocery stores.

For [Travis Matthew](https://www.linkedin.com/in/travissiflinger/), the Founder & CEO of [FoodsPass](http://www.foodspass.com/), this year’s show is an exciting opportunity to explore the convergence of FinTech and FoodTech. This is an area that he knows well as a result of the work that the Los Angeles-based startup has done since their [inception](https://www.youtube.com/watch?v=g9KYybA1Bhg&t=3s).

Travis joined MarketScale to tell us what he is most excited to see at this year’s show and to give us a preview of what attendees can expect to see from FoodsPass, including a couple of exciting announcements.

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