Local Craft Brewers Get in on Hard Seltzer Craze
Runners entering Folsom Field after completing this year’s BOLDERBoulder may swap the traditional beer for something new this year. Oskar Blues, the official craft brewery of the famous 10K, will hand out 40,000 cans of its new Wild Basin Boozy Water. “We really look at ourselves as a craft beverage company and this is our first foray…
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Runners entering Folsom Field after completing this year’s BOLDERBoulder may swap the traditional beer for something new this year. Oskar Blues, the official craft brewery of the famous 10K, will hand out 40,000 cans of its new Wild Basin Boozy Water.
“We really look at ourselves as a craft beverage company and this is our first foray into something other than beer,” said Matt Fraser, president of CANarchy Craft Brewery Collective, which includes Oskar Blues.
The company was the first in Colorado to venture into the hard seltzer trend.
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