# Complex AI Software Should Be Delivered as a Managed Service

Published 2026-02-18 · Updated 2026-04-02 · Engineering & Construction on MarketScale
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> Sophisticated AI platforms require vendor expertise to operate effectively in production environments, making managed service delivery the superior approach

Artificial intelligence software is increasing in complexity. Delivery models typically include traditional licensing or a managed service approach. The structure used to deploy these systems can influence how they operate in production environments. The CEO of Amberd, Mazda Marvasti, believes platforms at this level should be delivered as a managed service rather than under a standard license agreement. While Amberd could license its software for customers to operate independently, Marvasti believes that model places too much operational responsibility on the end user. Instead, the company pairs customer ownership of the software and infrastructure with a fixed monthly structure and a dedicated team accountable for performance. Complex AI software should be delivered as a managed service rather than under a standard license agreement.

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